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Corporate Social Networks Applied in the Classroom
The impact of online social networks has been extensive because of the new way they enable not only in terms of the relation, communication and collaboration among people, but also between people and businesses.
Hugo de Juan-Jordán+2 more
doaj +1 more source
Integrating R&D and marketing in new product development [PDF]
R&D - marketing integration is considered to be a critical activity within New Product Development (NPD). A theoretical framework for the study of R&D - marketing integration levels developed by Gupta et al (1986) is one of the most widely cited R&D ...
Duhovnik, Joze+2 more
core +1 more source
Objective Autoimmune rheumatic diseases commonly affect individuals of childbearing age, with historically increased adverse pregnancy outcomes in this group. The advent of disease‐modifying antirheumatic drugs (DMARDs) has fostered more suitable conditions for pregnancy; however, this is accompanied by challenges in ensuring safe use in reproductive ...
Athena Chin+4 more
wiley +1 more source
Short-Term Power Load Forecasting Based on DPSO-LSSVM Model
The accurate prediction of short-term power load is a critical element for maintaining the normal and stable operation of the power system. For short-term power load forecasting, the collected power load data is preprocessed to quantify temperature ...
Shujun Ji+7 more
doaj +1 more source
Effects of Participation in a Simulation Game on Marketing Students' Numeracy and Financial Skills [PDF]
The need to endow marketing graduates with skills relevant to employability grows ever more important. Marketing math and elementary financial understanding are essential employability skills, particularly given the contemporary emphasis on marketing ...
Brennan, Ross, Vos, Lynn
core +1 more source
The invasive pest Halyomorpha halys causes significant crop losses requiring innovative pest control strategies such as RNA interference (RNAi). However, oral RNAi is largely ineffective in H. halys. This study shows that double‐stranded DNA (dsDNA) stabilizes dsRNA in saliva by inhibiting a highly expressed nuclease.
Venkata Partha Sarathi Amineni+2 more
wiley +1 more source
Hospitality marketing: Principles and practice (2nd Edition) [PDF]
Ideal for those new to the topic of marketing, this book discusses the eight elements of the marketing mix with direct reference to the specifics of the hospitality industry.Part A: Introduction: Introduction to hospitality marketing; Part B: Pre ...
Bowie, David, Buttle, Francis
core
Although social media use is gaining increasing importance as a component of firms’ portfolio of strategies, scant research has systematically consolidated and extended knowledge on social media marketing strategies (SMMSs). To fill this research gap, we
Fangfang Li, J. Larimo, L. C. Leonidou
semanticscholar +1 more source
In vitro cancer models are advantageous for studying important processes such as tumorigenesis, cancer growth, invasion, and metastasis. The complexity and biological relevance increase depending on the model structure, organization, and composition of materials and cells.
Kyndra S. Higgins+2 more
wiley +1 more source
Bridging Nature and Technology: A Perspective on Role of Machine Learning in Bioinspired Ceramics
Machine learning (ML) is revolutionizing the development of bioinspired ceramics. This article investigates how ML can be used to design new ceramic materials with exceptional performance, inspired by the structures found in nature. The research highlights how ML can predict material properties, optimize designs, and create advanced models to unlock a ...
Hamidreza Yazdani Sarvestani+2 more
wiley +1 more source