Results 61 to 70 of about 1,084,838 (311)
Relationship marketing readiness: theoretical background and measurement directions [PDF]
PurposeThis paper aims to develop the foundation of a model for assessing relationship marketing readiness (RMR) and provide directions for such an assessment.Design/methodology/approachBased on the promise theory and service logic, the importance of the
Christian Grönroos +1 more
core +1 more source
Onasemnogene Abeparvovec in Patients With SMA: Interim Results of the RESTORE Registry in Japan
ABSTRACT Objective There are limited real‐world data regarding the safety and effectiveness of onasemnogene abeparvovec (OA; Zolgensma) infusion, a one‐time gene replacement therapy, for Japanese patients with spinal muscular atrophy (SMA). We aimed to improve understanding of the real‐world outcomes for OA in Japan.
Kayoko Saito +8 more
wiley +1 more source
E-marketing via the internet has become an essential tool for achieving marketing objectives, provided that proper research and effective execution are applied. It is considered one of the most efficient and cost-effective methods compared to traditional
A proposed marketing plan to market clothing products with high design and quality through electronic marketing and various influencers
doaj +1 more source
Promotion of smoking through social media : implications for social marketing [PDF]
Social marketing has been widely used to affect health-related behaviours by either creating positive images of healthy behaviours e.g. ‘eat right’ (Evans, 2008) or by focusing on negative appeals, such as those used in road-safety campaigns (Hastings ...
Soboleva, Alena (R17462) +2 more
core
I processi di vendita ed il marketing delle PMI [PDF]
Il marketing delle medie imprese leader di ...
PENCARELLI, TONINO, CIOPPI, MARCO
core
Objective The concern that nonsteroidal anti‐inflammatory drugs (NSAIDs) may precipitate flares of inflammatory bowel disease (IBD) has limited their use in managing musculoskeletal symptoms in those with IBD, but safety data are mixed. Methods This retrospective cohort study included patients with IBD aged at least 18 years from Optum's deidentified ...
Adam S. Mayer +4 more
wiley +1 more source
En esta investigación los autores analizan los diferentes tipos de promoción utilizados tanto por Marcas de Fabricante como por Marcas de Distribución y los efectos producidos en el largo plazo en las ventas en una y otra categoría.
Julio Alard Josemaría +2 more
doaj +1 more source
The internet as a relationship marketing tool - some evidence from Irish companies [PDF]
This article explores the strategies underlying the use of the internet as a marketing tool by Irish businesses. Three different approaches to internet Marketing are described: the ornamental, the informational and the relational.
Geiger, Susi +3 more
core
Objective This study aimed to characterize cannabis product choices (cannabinoid content and formulation) among patients with rheumatologic conditions and their associations with patient factors, patient‐reported perceived side effects, and positive impacts.
Susan Zhang +10 more
wiley +1 more source

