Results 151 to 160 of about 5,753,621 (197)
Some of the next articles are maybe not open access.

Integrating Marketing Communications: New Findings, New Lessons, and New Ideas

Journal of Marketing, 2016
Kevin Lane Keller, Rajeev Batra
exaly  

Markets, “Communities” and Nostalgia

2016
Christian Karner, Bernhard Weicht
openaire   +1 more source

The relationship marketing process: communication, interaction, dialogue, value

Journal of Business and Industrial Marketing, 2004
Christian Grönroos
exaly  

Building strong brands in a modern marketing communications environment

Journal of Marketing Communications, 2009
Kevin Lane Keller
exaly  

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