Results 291 to 300 of about 1,130,593 (313)
Some of the next articles are maybe not open access.
Trans-cultural marketing: when intra-cultural and cross-cultural marketing collide
2022openaire +1 more source
Are You Selling the Right Colour? A Cross‐cultural Review of Colour as a Marketing Cue
Journal of Marketing Communications, 2006exaly
An environmental social marketing intervention in cultural heritage tourism: a realist evaluation
Journal of Sustainable Tourism, 2017Diana Gregory-Smith +2 more
exaly
Differences in “cultural values” and theireffects on responses to marketing stimuli
European Journal of Marketing, 1998exaly
Chinese Cultural Values: Their Dimensions and Marketing Implications
European Journal of Marketing, 1988Oliver H M Yau
exaly
Cultural Tourism: Marketing Challenges and Opportunities for German Cultural Heritage
International Journal of Heritage Studies, 2007Andrea Hausmann
exaly
Cross-cultural market and marketing research
2020Michael R. Czinkota, Camille P. Schuster
openaire +1 more source
Marketing Research for Cultural Heritage Conservation and Sustainability: Lessons from the Field
Sustainability, 2018Mara Cerquetti, Concetta Ferrara
exaly