Results 41 to 50 of about 1,130,593 (313)

Mechanical and Electrical Phenotype of hiPSC‐Cardiomyocytes on Fibronectin‐Based Hydrogels

Advanced Healthcare Materials, EarlyView.
We introduce fibronectin‐based PEG hydrogels with controlled rigidity to enable the culture of iPSC‐derived cardiomyocytes. These substrates offer an alternative to the current culture of these cells on fibronectin‐coated glass, providing enhanced structural and functional behavior. The system provides a more physiologically relevant platform to assess
Ana Da Silva Costa, Lineta Stonkute, Sara Trujillo, Mariana Azevedo Gonzalez Oliva, Francis Burton, Matthew J. Dalby, Oana Dobre, Godfrey Smith, Manuel Salmeron‐Sanchez   +8 more
wiley   +1 more source

O marketing cultural como elemento de diferenciação: o case “bradesco - espetáculo como mensagem”

Signos do Consumo, 2013
Propõe-se neste artigo uma pesquisa bibliográfica com a apresentação de conceitos e definições sobre o tema marketing cultural com vistas à comunicação organizacional.
Flavi Ferreira Lisboa Filho, Julia Munareto Leal   +1 more
doaj  

Laser‐Assisted Processing and Modification of Bioactive Glasses: A Review

Advanced Healthcare Materials, EarlyView.
Laser technologies provide powerful tools to process and transform bioactive glasses for advanced biomedical applications. This review discusses laser‐matter interaction mechanisms, laser surface engineering, and laser‐assisted fabrication of scaffolds and nanofibers.
Antonio Riveiro, Mario González‐Quintas, Mónica Fernández‐Arias, Jesús del Val, Félix Quintero, Rafael Comesaña, Fernando Lusquiños, Julian R. Jones, Juan Pou   +8 more
wiley   +1 more source

Patrocínio e mecenato: ferramentas de enorme potencial para as empresas

RAE: Revista de Administração de Empresas, 1996
O Marketing apoiado em atividade de patrocínio e mecenato surge como uma nova tendência da mídia. Esteartigo busca compreender as especificidades e similitudes dessas novas "ferromentos". além de discutir os maiores desafios a elas associados.
Ana Carla Fonseca Reis, Rubens da Costa Santos   +1 more
doaj  

Research on the Relationship of Consumption Emotion, Experiential Marketing, and Revisit Intention in Cultural Tourism Cities: A Case Study

Frontiers in Psychology, 2022
Experience marketing plays an important role in improving the quality and upgrading tourism services in cultural tourism cities and helps guide the planning and development, commodity design, and business management of cultural tourism products. However,
Hu Chen, Yingchao Wang, Na Li
doaj   +1 more source

Decellularized Extracellular Matrix (dECM) in Tendon Regeneration: A Comprehensive Review

Advanced Healthcare Materials, EarlyView.
Decellularized Extracellular Matrix (dECM) offers a promising solution by replicating the native tendon microenvironment and promoting regeneration. This review highlights advances in the decellularization methods, as well as their integration with emerging technologies and translational progress in tendon tissue engineering.
Kumaresan Sakthiabirami, Yeonwoo Park, Seong Kyeong Jo, Min Hee Kim, Jae Hwang Song   +4 more
wiley   +1 more source

MARKETING – A WAY TO INCREASE THE VALUE OF THE PERFORMING ARTS [PDF]

Management & Marketing, 2015
Several studies have focused on the marketing mix of goods, but it shouldn’t be neglected that services, through its characteristics, cause major problems for marketers, when adopting appropriate marketing strategies.
Claudia Maria CACOVEAN
doaj  

Engineering of Glioblastoma‐Derived Biomimetic Vesicles and Their Structural and Molecular Features

Advanced Healthcare Materials, EarlyView.
ABSTRACT Biomimetic nanosystems and vesicles have arisen as a novel approach to design vesicular transport systems with diverse therapeutic potential. The ‘biomimetic’ strategy involves the integration of cell membrane components into lipid bilayers, conferring them with biological properties originating from the cell of origin. Until now, most studies
Noelia Hernández‐Lobato, Hanan Abumanhal‐Masarweh, Martí de Cabo, Pablo Guerra, Marilena Hadjidemetriou, Neus Lozano, Kostas Kostarelos   +6 more
wiley   +1 more source

Issues in cross-cultural studies of advertising audiovisual material [PDF]

, 2007
This article presents an approach to cross-cultural studies of advertising audiovisual material that departs from the typical rigid marketing models.
Desmarais, Fabrice
core   +1 more source

Mapping intangibilities in creative tourism territories through tangible objects: a methodological approach for developing creative tourism offers [PDF]

, 2019
What can people express about their places through the objects that they valorise and link to their territory? Can objects create narratives about a place's identity and collect significant cultural information that locate people in their places?
Cabeça, Sónia Moreira, Gonçalves, Alexandra, Marques, Joao Filipe, Tavares, Mirian   +3 more
core   +1 more source