Results 21 to 30 of about 1,339 (110)

Sport event marketing plan [PDF]

open access: yesMarketing (Beograd. 1991), 2007
A marketing plan details how an event organization will compete in the marketplace in terms of its service offerings, promotions and evaluation. During the first stage of the marketing plan process, a number of its consumers (current, former and ...
Gašović Milan
doaj  

Buckwheat-enriched wheat bread: National market placement possibilities [PDF]

open access: yesFood and Feed Research, 2015
Quality parameters and the possibility of successful placement of buckwheat-enriched wheat bread on the national market are presented in this paper. Analysis of the market position of buckwheat-enriched wheat bread includes demands, offer and competition.
Sakač Marijana B.   +9 more
doaj   +1 more source

Green Transformational Leadership, Green Entrepreneurial Orientation and Performance of SMEs: The Mediating Role of Green Product Innovation

open access: yesJournal of Open Innovation: Technology, Market and Complexity, 2022
: Green practices are becoming increasingly important throughout the world. The performance of SMEs is becoming a crucial issue because of increasing awareness of consumers about environmentally friendly products; therefore, enterprises not following ...
Tha’er Majali   +4 more
doaj   +1 more source

Analysis of Marketing Opportunity Increase based on Consumer Criteria for Hydroponic Vegetable Producers in Surabaya

open access: yesCaraka Tani: Journal of Sustainable Agriculture, 2020
Consumer is one of the influential factors in marketing. The study was conducted to analyze the increase in marketing opportunities based on consumer criteria for hydroponic vegetable producers in Surabaya.
Titik Yuliarini   +5 more
doaj   +1 more source

DESIGN OF MARKETING PLAN FOR DENTAL HOSPITALS IN THE DIGITAL ERA

open access: yesJurnal Administrasi Kesehatan Indonesia, 2022
Background: The development of the digital world has snowballed since the 2000s and has accelerated since the 2010s. Social media is a part of everyday life, and the COVID-19 pandemic has been a significant catalyst for digital life.
Yusuf Arifin   +2 more
doaj   +1 more source

Importance of Accounting Marketing in Post-Corona era

open access: yesInternational Journal of Innovation in Marketing Elements, 2021
Accounting marketing is an interdisciplinary field that focuses on strategic marketing investments through accounting accuracy and efficiency. Accounting marketing actually means marketing in accounting, which means implementing the principles ...
Mahsa Abbas-Alizadeh, Sanaz Samadi
doaj   +1 more source

A Practical and Effective Marketing Plan Assignment for Principles of Marketing Students

open access: yesJournal for Advancement of Marketing Education, 2008
A repeated challenge for those teaching Principles of Marketing is to offer active or experiential learning settings that engage a variety of majors in a manner that helps students understand how marketing concepts and decisions should be integrated ...
Douglas J. Lincoln, Nancy T. Frontczak
doaj   +1 more source

Development Plans and Markets*

open access: yesPlanning Practice & Research, 1992
(1992). Development plans and markets. Planning Practice & Research: Vol. 7, No. 2, pp. 13-20.
openaire   +1 more source

A proposed marketing plan to market clothing products with high design and quality through electronic marketing and various influencers

open access: yesMaǧallaẗ Al-Turāṯ wa Al-Taṣmīm
E-marketing via the internet has become an essential tool for achieving marketing objectives, provided that proper research and effective execution are applied. It is considered one of the most efficient and cost-effective methods compared to traditional
A proposed marketing plan to market clothing products with high design and quality through electronic marketing and various influencers
doaj   +1 more source

PLANO DE MARKETING: UM OLHAR MAIS ACURADO SOBRE A ADOÇÃO EM INSTITUIÇÕES DE ENSINO SUPERIOR BRASILEIRAS

open access: yesRevista Gestão Universitária na América Latina, 2013
The aim of this study is to analyze the adoption of a marketing plan in universities of southern Brazil, held an exploratory-descriptive research, using qualitative and quantitative approaches and statistical procedures, applying multivariate analysis ...
Giancarlo Gomes   +2 more
doaj  

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