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Developing an agenda for the decolonization of global health. [PDF]
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Bridging marketing theory and big data analytics: The taxonomy of marketing attribution
International Journal of Information Management, 2021Dimitrios Buhalis, Ekaterina Volchek
exaly
Marketing Alliances, Firm Networks, and Firm Value Creation
Journal of Marketing, 2009Vanitha Swaminathan, Christine Moorman
exaly
Marketing Analytics for Data-Rich Environments
Journal of Marketing, 2016Michel Wedel, Pk Kannan
exaly

