Results 21 to 30 of about 1,640,693 (177)

Il “nuovo” Chief Marketing Officer: come evolve il ruolo nell’era della trasformazione digitale del marketing?

open access: yes, 2022
Lo sviluppo delle tecnologie digitali è alla base di una profonda trasformazione delle imprese e, in particolare, del marketing. Centrale risulta essere l’impatto di tali tecnologie sull’organizzazione, nel segno di una crescente tensione verso la ...
Maria Vernuccio   +2 more
core  

Inventarios del deseo. Los censos municipales de Rosario, Argentina (1889-1910): Municipal census of Rosario, Argentina (1889-1910)

open access: yesHistória, 2013
Este artículo propone una aproximación a los censos municipales de Rosario, considerando la estadística como un género de escritura y el proceso de formación histórica de la promoción y proto-marketing urbano.
Diego P. Roldán
doaj   +1 more source

Market and Nonmarket Strategies in Focus: How Entrepreneurs Tackling the Grand Challenge of Waste Management Navigate Institutional and Market Adversity in Ghana

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT Waste management remains a critical grand challenge in African countries. While entrepreneurship has been a viable strategy for addressing this challenge, it is fraught with constraints. This study investigates the strategies orchestrated by entrepreneurs to navigate adversity in Waste management and ensure the social and economic viability of
Tahiru Azaaviele Liedong   +3 more
wiley   +1 more source

Advancing Transformative Learning in Sustainability Management Education: A Systematic Review and Integrative Model

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT Reversing dominant unsustainable business practices requires a fundamental shift in how business practitioners perceive and enact sustainability. Management education is crucial for preparing prospective business professionals to lead this change, yet traditional curricula often perpetuate unsustainable paradigms.
Justo Alberto Ramírez‐Franco   +2 more
wiley   +1 more source

Produção do espaço no eixo sul do aglomerado urbano de Macapá e Santana na Amazônia setentrional amapaense

open access: yesEstação Científica, 2016
O Aglomerado Urbano de Macapá e Santana (AUMS), localizado na Amazônia Setentrional Amapaense (ASA), é estruturado em Eixos e Centros Urbano: Eixo Norte, Eixo Oeste, Eixo Sul, Centro Urbano de Macapá e Centro Urbano de Santana.
Romário Valente Santos   +1 more
doaj   +1 more source

Organizational Policies and Environmental Innovation: The Mediating Role of Environmental Partnerships

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT Although cross‐sector collaborations drive innovation, organizational policies as legitimation signals attracting such collaborations remain unexplored. This study examines the mediating role of environmental partnerships between organizational policies and environmental innovation.
Jose Nicolas Pacheco   +3 more
wiley   +1 more source

Technology-driven online marketing performance measurement: lessons from affiliate marketing [PDF]

open access: yes, 2014
Although the measurement of offline and online marketing is extensively researched, the literature on online performance measurement still has a number of limitations such as slow theory advancement and predominance of technology- and practitioner-driven
Bowie, David   +2 more
core   +1 more source

Social‐ecological signatures in plant species composition across Swiss cities and urban green space types

open access: yesPLANTS, PEOPLE, PLANET, EarlyView.
Cities can harbor greater plant diversity than other ecosystems, yet how city sociocultural factors may determine differences in plant composition across equivalent urban green space types remains understudied. Here, we compare plant communities in five main urban greenspace types across three Swiss cities representing the country's French (Geneva ...
Joan Casanelles‐Abella   +7 more
wiley   +1 more source

Applied Evaluation of the Common Agricultural Policy (2023–2027): Agri‐Environmental Ambition and Compliance in the EU Towards a Sustainable Economy

open access: yesSustainable Development, EarlyView.
ABSTRACT Sustainability has become a key factor in all European policies. In the primary sector, the adoption of new measures aimed at promoting greener and more sustainable production has generated various impacts. This article examines the ambition of the European Union Member States in setting agri‐environmental objectives within their strategic ...
Irene Marruecos‐Rodríguez   +3 more
wiley   +1 more source

Um contributo do marketing sensorial para o marketing da experiência turística rural

open access: yesPASOS Revista de Turismo y Patrimonio Cultural, 2014
A importância dos cinco sentidos humanos – visão, audição, olfato, paladar e tato – no marketing de experiências turísticas positivas, únicas e memoráveis tem vindo a ser enfatizada no âmbito da investigação em turismo.
Dora Agapito   +3 more
doaj   +1 more source

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