Results 51 to 60 of about 300,307 (261)

The impact of brand gender on consumer-brand engagement and consumer-based brand equity on Facebook [PDF]

open access: yes, 2017
In this research, we investigate how two distinct and universal dimensions of brand personality - brand masculinity and brand femininity - which constitute the two dimensions of brand gender (Grohmann 2009) influence consumer-brand engagement on Facebook.
Azar, Salim   +2 more
core   +1 more source

Comprehensive omics‐based classification system in adult patients with B‐cell acute lymphoblastic leukemia

open access: yesMolecular Oncology, EarlyView.
The COMBAT classification system, developed through multi‐omics integration, stratifies adult patients with B‐cell acute lymphoblastic leukemia(B‐ALL) into three molecular subtypes with distinct surface antigen patterns, immune landscape, methylation patterns, biological pathways and prognosis.
Yang Song   +11 more
wiley   +1 more source

Hybrid Hegemonic Masculinities: Interrogating Men’s Intervention Programming

open access: yesSocius
Reporting on an ethnography of a profeminist batterer intervention program (BIP), this article details how the theory of hybrid hegemonic masculinities can help understand processes and outcomes in men’s interventions.
Chris M. Vidmar
doaj   +1 more source

Big boys don't cry: Depression and men [PDF]

open access: yes, 2008
Men are a numerical minority group receiving a diagnosis of, and treatment for, depression. However, community surveys of men and of their mental health issues (e.g. suicide and alcoholism) have led some to suggest that many more men have depression than
Branney, P, White, A
core   +1 more source

Unraveling LINE‐1 retrotransposition in head and neck squamous cell carcinoma

open access: yesMolecular Oncology, EarlyView.
The novel RetroTest method allows the detection of L1 activation in clinical samples with low DNA input, providing global L1 activity and the identification of the L1 source element. We applied RetroTest to a real‐world cohort of HNSCC patients where we reported an early L1 activation, with more than 60% of T1 patients showing L1 activity.
Jenifer Brea‐Iglesias   +12 more
wiley   +1 more source

vinegar soup improved his womb : Food, Appetite, and the Redefining of Asian American Masculinity in Kingston\u27s China Men [PDF]

open access: yes, 2013
This paper examines the connection between food, appetite, and gender identity in Maxine Hong Kingston\u27s China Men. Specifically, I argue that Kingston\u27s use of food in China Men reconstructs traditional norms of masculinity.
Crawford, Danielle
core   +1 more source

Investigating the cell of origin and novel molecular targets in Merkel cell carcinoma: a historic misnomer

open access: yesMolecular Oncology, EarlyView.
This study indicates that Merkel cell carcinoma (MCC) does not originate from Merkel cells, and identifies gene, protein & cellular expression of immune‐linked and neuroendocrine markers in primary and metastatic Merkel cell carcinoma (MCC) tumor samples, linked to Merkel cell polyomavirus (MCPyV) status, with enrichment of B‐cell and other immune cell
Richie Jeremian   +10 more
wiley   +1 more source

Loss of Masculinity as a Face of Masculinity Crises Experienced as a Result of Migration

open access: yesJournal of Economy Culture and Society, 2019
The debates on migration and gender in social sciences are a growing field. In recent years, the relations between migration and masculinities have come to the fore in these debates when the field of critical studies on men and masculinities had begun to
Mehmet Bozok
doaj   +1 more source

Of Masculinities, Distortions and Fractures. A Look at Three Plays by Colombian Playwrights

open access: yesCatedral Tomada: Revista de Crítica Literaria Latinoamericana, 2021
The man’s behavior in society is regulated by the concept of masculinity. This is a cultural concept which varies according to the place where the man grows up. In Colombia, the masculinity concept is permeated by the reality of armed conflict.
Karen Michell Cabezas Sarmiento
doaj   +1 more source

David Beckham as a historical moment in the representation of masculinity [PDF]

open access: yes, 2004
There can be no doubt that David Beckham is a public figure of intense media interest in contemporary Britain. This paper is the first stage in a project which aims to explore the circuit of representation and reception of Beckham in current culture.
Rahman, Momin
core   +1 more source

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