Results 11 to 20 of about 286,490 (216)

Perception of global environmental problems by Generation C and its marketing communication preferences [PDF]

open access: yesSHS Web of Conferences, 2020
With the technological progress of human society, the digital lifestyle of consumers is also growing. The growth of digital lifestyle contributes to the emergence of a new perspective on consumer segmentation, which increasingly appears to be necessary ...
Kusá Alena, Piatrov Igor
doaj   +1 more source

The impact of globalization on regional marketing [PDF]

open access: yesSHS Web of Conferences, 2020
The impact of economic globalization on regional development is a frequent topic of professional and public debate. Globalization has become a phenomenon that has a tremendous impact and knows no boundaries.
Jánošová Denisa, Labudová Lenka
doaj   +1 more source

COM167: Introduction to communication and media studies / Faculty of Communication and Media Studies [PDF]

open access: yes, 2022
The introductory course is designed to introduce the basic principle of communication and media studies. Students are exposed to the nature of communication and the media and its importance to man’s life.
UiTM, Faculty of Communication and Media Studies
core  

Impact of globalisation on circular economy and sustainable development [PDF]

open access: yesSHS Web of Conferences, 2020
Currently, the issues related to the global threats of the environment represent a special, increasingly more significant category of global issues. The main cause of the constantly changing conditions of the environment is the economic growth itself as ...
Máliková Iveta
doaj   +1 more source

Mass Media and Political Communication

open access: yes, 2022
AbstractThis chapter addresses the development of the media landscape, in relation to politics, since the democratic transition process in Portugal. It outlines the main changes and challenges faced by the media system and its interactions with the political system. By analysing the depiction of political actors in the news, politicians’ strategies for
openaire   +2 more sources

Globalization and its impact on healthy lifestyle [PDF]

open access: yesSHS Web of Conferences, 2020
Changes that marketing has noticed since the 21st century can be characterized as breaking. These are turbulent changes in globalization of the external environment in individual businesses.
Rybansky Rudolf, Janos Dominik
doaj   +1 more source

The impact of globalization on selected aspects of marketing communication in the circular economy [PDF]

open access: yesSHS Web of Conferences, 2021
Research background: From the world point of view, we are continually struggling with the opinion that economic growth must be connected with the deterioration of the environment and the quality of people´s lives.
Jánoš Dominik
doaj   +1 more source

COM510: Mass media and Malaysian society / Faculty of Communication and Media Studies [PDF]

open access: yes, 2022
This course focuses on the roles, functions, and effects of mass media towards Malaysian society. Various topics related to mass media and Malaysian society will be discussed throughout the studies.
UiTM, Faculty of Communication and Media Studies
core  

News authentication and tampered images: evaluating the photo-truth impact through image verification algorithms

open access: yesHeliyon, 2020
Photos have been used as evident material in news reporting almost since the beginning of Journalism. In this context, manipulated or tampered pictures are very common as part of informing articles, in today's misinformation crisis.
Anastasia N. Katsaounidou   +3 more
doaj   +1 more source

Algorithmic Journalism—Current Applications and Future Perspectives

open access: yesJournalism and Media, 2021
Journalism, more so than other professions, is entangled with technology in a unique and profoundly impactful way. In this context, the technological developments of the past decades have fundamentally impacted the journalistic profession in more ways ...
Efthimis Kotenidis, Andreas Veglis
doaj   +1 more source

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