Results 11 to 20 of about 6,305 (254)
The processing of advertising: does a consumer’s level of materialism make a difference? [PDF]
Innovative Marketing, 2017 Materialism has been given great attention in the consumer behavior literature. How materialistic tendencies are shaped by advertising has also been documented.
Steven Lysonski +2 more
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Fashioning through materials: Material culture, materiality and processes of materialization [PDF]
Critical Studies in Fashion & Beauty, 2014 Abstract
Woodward, S, Fisher, T
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Frontiers in Psychology, 2022 The aim of the study was to examine the role of self-esteem in resisting the influence of materialistic goals of four social role models (mother, father, peers, and media) in adolescents (aged 13–16).
Anna Maria Zawadzka +3 more
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Relationship Between Materialism and Inconspicuous Consumption: The Moderating Effect of Values
Journal for Perspectives of Economic Political and Social Integration, 2023 The last few decades have abounded in analyses devoted to materialism, its causes, consequences, and manifestations. Despite much evidence suggesting that materialism manifests itself as a propensity for conspicuous consumption, contemporary market ...
Martyna Płudowska +2 more
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Frontiers in Psychology, 2020 Recent research indicates that social networking site (SNS) addiction is positively associated with materialism. However, little attention has been paid to the potential mechanisms in this relationship.
Pengcheng Wang +3 more
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Effect of consumer self-discrepancy on materialism and impulse buying: the role of subjective well-being [PDF]
Central European Management Journal, 2023 Purpose – This study aims to explore how and why self-discrepancy affects materialism and impulsive buying and the extent to which subjective well-being mediates the relationship between self-discrepancy, materialism and impulsive buying.
Linas Pupelis, Beata Šeinauskienė
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What is materialism? Testing two dominant perspectives on materialism in the marketing literature
Management şi Marketing, 2015 Materialism is defined as the importance an individual attaches to worldly possessions, which has been considered as an important construct in consumer behavior and marketing literature.
Manchiraju Srikant, Krizan Zlatan
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The Effect of Self-esteem on Corrupt Intention: The Mediating Role of Materialism
Frontiers in Psychology, 2016 The present set of studies aimed to explore the effect of self-esteem on corrupt intention and the mediating role of materialism in generating this effect.
Yuan Liang +5 more
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Behavioral Sciences, 2023 Materialism plays a critical role in adolescent behavioral development, yet whether it affects prosocial and aggressive behaviors and the internal mechanism remains unknown.
Meijing Lv +3 more
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Consumer impulse buying behavior: the role of confidence as moderating effect
Heliyon, 2022 Many indicators have been proposed that can contribute to impulse buying. However, few studies have examined the role of social comparison in impulse buying, materialism, and negative affect, and even less is known about the underlying processes that may
Van Dat Tran
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