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The Influence of New Media Literacy on Brand Engagement: Mediating Effects of Perceived Interactivity and Openness and the Moderating Effect of Age [PDF]
Behavioral SciencesThe shift toward new media has brought changes to market participants. New media literacy has emerged as a necessary competency for consumers, and brand engagement has become a key goal of brand communication.
Changi Song, Eunho Kim
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Understanding Social Media Literacy: A Systematic Review of the Concept and Its Competences [PDF]
International Journal of Environmental Research and Public Health, 2022 Sonia Salvo-Garrido +2 more
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Heliyon, 2023 Purpose: The motor development of firstborns compared to children having an older sibling in the first two years of life was examined. Method: The data of the study come from an ongoing research project with citizen participation, which is investigating ...
Heinz Krombholz
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Media and information literacy to counter disinformation
Insights into Language, Culture and Communication, 2022 Over the past decade there is increasing recognition and acceptance that technological advancement and explosion of media and other information providers, including those on the Internet, have made it urgent for all citizens to acquire media and ...
Samy Abdel Raoof Tayia
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MEDIA LITERACY AND SOCIAL INCLUSION
Journal Communication Spectrum, 2021 Media literacy is the ability to analyze, evaluate, codify, and produce media. Media literacy is able to be a means of protecting media messages, Media literacy is also able to empower audiences to be able to critically view the messages produced by the ...
Irwansyah, Kevin Marcellino
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FORMIRANJE MEDIJSKE PISMENOSTI MLADIH NA PRESEČIŠČU DRUŽINE, ŠOLE IN VRSTNIŠKIH SKUPIN [PDF]
Družboslovne Razprave, 2022 We present an overview of media literacy definitions and related concepts and strive to consolidate them to create a comprehensive media literacy definition.
Katja Koren Ošljak +2 more
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Revija za Sociologiju, 2023 Many scholars argue that media literacy is crucial for the development of citizenship and political engagement, especially in the digital environment.
Dina Vozab
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The Persuasiveness of a Message and the Problem of Legitimacy
Acta Universitatis Lodziensis. Folia Litteraria Polonica, 2016 The author analyses several selected speeches of Italian politicians: the founder of the Forza Italia party, Silvio Berlusconi; the founder and leader of the Five Stars Movement, Beppe Grillo; and the current Prime Minister of Italy, Matteo Renzi.
Rafał Leśniczak
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Promoting media literacy: Lithuanian students' experience
Entrepreneurship and Sustainability Issues, 2023 Media literacy is rich and multifaceted (Rosenbaum et al., 2008). Existing literature underscores the importance of promoting media literacy. Media literacy education aims to help young people who are active media consumers improve their interpreting and
Gražina Čiuladienė +3 more
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Social media literacy: A conceptual framework [PDF]
New Media and SocietyJulie S Cannon, Wenbo Li, Hyunyi Cho
exaly +2 more sources