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Brand-Evoked Mental Imagery: The Role of Brands in Eliciting Mental Imagery
This research provides evidence of the role played by a brand in the stimulation of mental imagery. We anticipate that a familiar (vs. unfamiliar) brand will evoke higher levels of visual mental imagery in the consumer.
Diana Gavilan, Maria Avello
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Why Successful Performance in Imagery Tasks Does not Require the Manipulation of Mental Imagery [PDF]
Nanay (2017) argues for unconscious mental imagery, inter alia based on the assumption that successful performance in imagery tasks requires the manipulation of mental imagery. I challenge this assumption with the help of results presented in Shepard and
Park, Thomas
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Influence of motor imagery training on gait rehabilitation in sub-acute stroke: a randomized controlled trial [PDF]
Objective: To evaluate the effect of mental practice on motor imagery ability and assess the influence of motor imagery on gait rehabilitation in sub-acute stroke. Design: Randomized controlled trial.
Oomen, Anne +3 more
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A rat in the sewer: How mental imagery interacts with object recognition. [PDF]
The role of mental imagery has been puzzling researchers for more than two millennia. Both positive and negative effects of mental imagery on information processing have been discussed.
Harun Karimpur, Kai Hamburger
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Multimodal Mental Imagery [PDF]
Abstract Mental imagery in one sense modality (say, audition) is often triggered by sensory input in another sense modality (say, vision). This is what happens, for example, when we watch the TV muted. This is called multimodal mental imagery and its prevalence in everyday perception provides an additional reason why what we pre ...
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Mental Imagery Skills in Competitive Young Athletes and Non-athletes
Mental imagery is a fully immersive multi-sensory procedure that associates as numerous senses to create a mental image and process it without the presence of external stimuli.
Donatella Di Corrado +6 more
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Abstract: One of the most promising trends both in the neuroscience of pain and in psychiatric treatments of chronic pain is the focus on mental imagery. My aim is to argue that if we take these findings seriously, we can draw very important and radical philosophical conclusions.
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The heterogenous and dynamic nature of mental images: An empirical study [PDF]
This article addresses the problem of the nature of mental imagery from a new perspective. It suggests that sign-theoretical approach as elaborated by C. S. Peirce can give a better and more comprehensive explanation of mental imagery.
Issajeva Jelena, Pietarinen Ahti-Veikko
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Assessing Vividness of Mental Imagery: The Plymouth Sensory Imagery Questionnaire [PDF]
Publisher allows archiving of submitted msMental imagery may occur in any sensory modality, although visual imagery has been most studied. A sensitive measure of the vividness of imagery across a range of modalities is needed: the shorter version of Bett’
Andrade +81 more
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