Results 31 to 40 of about 2,181 (256)
Metaphorization as a Way of Forming Terms of Subject Area "Cosmetology"
Известия Южного федерального университета: Филологические науки, 2017 The article justifies the role of metaphorization as one of the most important sources of replenishment of scientific terminology with new terms. Metaphor is considered as a cognitive mechanism allowing to comprehend abstract concepts in more concrete ...
Diana B. Temirova
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Metaphor or not Metaphor: Is that the question?
Respectus Philologicus, 2020 This review concerns the volume Metaphor Identification in Multiple Languages. MIPVU around the world, edited by Susan Nacey, Aletta G. Dorst, Tina Krennmayr and W. Gudrun Reijnierse, published by John Benjamins Publishing Company, Amsterdam & Philadelphia, 2019.
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Sovremennye Issledovaniâ Socialʹnyh ProblemBackground. The article examines the phenomenon of semantic shift and its types in the context of their role in the process of replenishing the vocabulary of virtual discourse. The relevance of this study is due to the fact that this type of discourse is
Yuliya S. Gavrikova
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Metaphorization of the COUNTRY Concept in the Internet Discourse [PDF]
, 2023 Стаття розкриває механізм метафоризації концепту ДЕРЖАВА в інтернет-дискурсі як середовищі найбільш живого та мінливого спілкування. Автори виконують своє наукове дослідження за класичною методикою концептуальної метафори Дж.Лакоффа та М ...
Путівцев Євген Putivtsev Yevhen RomanovychРоманович +2 more
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Anthropomorphic Metaphors of time in Modern Lithuanian Poetry
Respectus Philologicus, 2012 Time is one of the most important categories related to human existence. Like all abstracts, the conceptualization of time is based on certain experience structures stored in our minds.
Saulė Juzelėnienė +2 more
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De l’animalisation à la neutralisation : fonctionnement des verbes de bruit associés aux animaux
Itinéraires, 2020 The article focuses on the verbs associated with animals’ cries and sounds and tends to prove on the basis of examples from various languages, that, even if initially there is a part of animalization of the lexicon when the target domain of the metaphor ...
Irina Kor Chahine
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Objective Laws of Phenomenon of Metaphorization in Discourse
, 2018 The article consists of an introduction, method of investigation, discussion on text and discourse and determination of metaphorezation, description of metaphors, place of metaphorization in literary and linguistic study, text and discourse relations ...
Aysel Safarova
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Evolution of moral semantics through metaphorization [PDF]
, 2022 Although language is critical to supporting morality within society, it is not clear how moral language itself evolved. We investigate the evolution of moral semantics, hypothesizing that words evolved to take on moral meanings from concrete experiences ...
Ramezani, Aida +3 more
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Specific features of metaphorization in modern advertising discourse: visual component [PDF]
, 2014 The article analyzes the visual component of metaphorization in modern advertising. The authors study the process of creation of visual metaphor on the example of modern commercials.В исследовании анализируется визуальный компонент метафоризации в ...
Павчун, М. Г. +3 more
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Metaphor and Metaphorization: Philosophical and Anthropological Dimension
, 2021 Дисертація присвячена дослідженню метафори, метафоризації у культурному та творчому процесах. Робота є однією з перших спроб в українській філософії у цілісному філософсько-антропологічному аналізі осмислити проблеми метафоризації, семіозису, вироблення ...
Овчаренко, Наталія Миколаївна +1 more
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