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Narratives of Islamic Origins

, 2021
How and why did Muslims first come to write their own history? The author argues in this work that the Islamic historical tradition arose not out of idle curiosity, or through imitation of antique models, but as a response to a variety of challenges ...
F. M. Donner
semanticscholar   +1 more source

Futurescapes: Imagination and temporal reorganization in the design of strategic narratives

Strategic Organization, 2021
Recent work in organizational and strategy research increasingly accords centrality to narratives in developing and legitimating future-oriented strategies.
V. Rindova, L. Martins
semanticscholar   +1 more source

An expert with whom i can identify: the role of narratives in influencer marketing

International Journal of Advertising, 2020
Based upon narrative persuasion literature, we argue that each influencer post (consisted of both textual and visual information) is an exemplar of narratives in which there are the main character(s) and a storyline. To reveal the content strategies used
Yang Feng, Huan Chen, Qian Kong
semanticscholar   +1 more source

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