Results 181 to 190 of about 1,578,788 (313)
ABSTRACT Though prior studies have explored the effects of firms' social media marketing activities on customer engagement, the dynamics characterizing this association in bottom‐of‐the‐pyramid (BoP) markets remain tenuous, exposing a critical gap. Addressing this gap, we develop and test a model assessing (a) the effects of firms' sustainable social ...
Md. Al Amin +4 more
wiley +1 more source
Theorizing White Ignorance From Du Bois to Mills: Narrative and Consumptive Innocence. [PDF]
Montalva Barba M, Petersen C.
europepmc +1 more source
ABSTRACT Corporate sustainability efforts increasingly emphasize Scope 3 emissions due to their substantial share of total corporate carbon footprints. However, reporting these emissions remains inconsistent, limiting transparency and comparability across firms.
Nuri C. Onat +4 more
wiley +1 more source
From tradition to progressiveness: Analyzing Thailand's image on youtube amid post-cannabis legalization. [PDF]
Mazahir I, Boonchutima S, Yaseen S.
europepmc +1 more source
ABSTRACT The apparel industry is one of the world's most profitable sectors but also among the most environmentally damaging. Growing sustainability pressures have led companies to adopt diverse strategies to reduce their impact, yet no single study has systematically analysed these approaches or their consumer implications.
Maria Leonor Ferreira +1 more
wiley +1 more source
America's Silent Force: The US Public Health Service Commissioned Corps and Its Role in the Health and Safety of the Nation. [PDF]
Hinton DM, Rizek J.
europepmc +1 more source
The Legacy of Sport Events for Emerging Nations. [PDF]
Knott B, Tinaz C.
europepmc +1 more source

