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The effect of the Negative Level Effect

The Journal of the Acoustical Society of America
Hartmann and Rakerd [JASA 94, 2083–2092 (1993)] measured listeners’ ability to identify the source location (front, overhead, or behind) of short (25-μs clicks) and long (880-ms noise bursts) broadband stimuli as a function of intensity. Error rates increased markedly with intensity for clicks—the Negative Level Effect (NLE)—but not for noise bursts ...
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The Effects of Negative Advertising

2016
Abstract Since the 1960s there has been an increase in the amount of negative advertising in American campaigns. Although only 10% of advertisements aired in the 1960 campaign were negative, in the 2012 campaign only 14.3% of aired ads were positive.
Conor M Dowling, Yanna Krupnikov
openaire   +1 more source

NEGATIVE MEDIA REPORTING HAS NEGATIVE KNOCK-ON EFFECT

British Journal of Oral and Maxillofacial Surgery, 2002
E C A, Barrett, M S, Thevasagayam
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A Dual-Mechanism Antibiotic Kills Gram-Negative Bacteria and Avoids Drug Resistance

Cell, 2020
André Mateus   +2 more
exaly  

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