Results 101 to 110 of about 21,961 (201)

Binge-watching (Netflix) product placement: A content analysis on different product placements in Netflix originals vs. non-Netflix originals, and drama vs. comedy shows

open access: yes, 2020
The popularity of digital streaming platforms, such as Netflix, is gradually growing. While digital streaming platforms share similar economic interests as traditional producing and broadcasting companies, the two differ in operation and nature of ...
Eline Brussee   +2 more
core   +1 more source

No evidence that same‐language subtitles improve children's reading fluency

open access: yesBritish Journal of Psychology, Volume 117, Issue 4, Page 1308-1325, November 2026.
Abstract High‐profile campaigns globally have argued that same‐language television subtitles may help children improve their reading. In this intervention study, we tested the causal hypothesis that exposure to subtitles improves children's reading fluency.
Anastasiya Lopukhina   +4 more
wiley   +1 more source

Responding to Competitor Praise: How Downgrading Praise Shapes Consumer Responses Across Cultures

open access: yesInternational Journal of Consumer Studies, Volume 50, Issue 6, November 2026.
ABSTRACT Research has shown that praising competitors on social media can benefit brands, yet how recipient brands should respond remains unclear. This uncertainty may limit opportunities to improve brand outcomes through these interactions. Drawing on a conversational norms perspective, this research examines whether downgrading competitor praise ...
Mingli Huang   +4 more
wiley   +1 more source

Kültürel Hegemonya Tartışmaları Çerçevesinde Netflix Türkiye Yerli Dizileri İncelemesi ve İzleyici Deneyimi

open access: yesTRT Akademi Dergisi
Uluslararası dijital platformların sahip olduğu geniş içerik çeşitliliği, kültürü yerel olmaktan çıkararak farklı kültürlere kolaylıkla ulaşmamıza yol açmaktadır.
Şule Yenigün Altın, Kenan Demirci
doaj   +1 more source

It’s All About Me (Or Is It Us?): The Narrative Antecedents of the Locus of Celebrity

open access: yesJournal of Management Studies, Volume 63, Issue 7, Page 3931-3960, November 2026.
Abstract For two decades, research on individual and organizational celebrity has flourished. However, the literature remains limited in several ways. First, despite recent gains regarding the antecedents of celebrity, current theory does not fully explain why celebrity resides at a specific locus (i.e., at the individual‐ and/or organizational level).
Laura D’Oria   +3 more
wiley   +1 more source

Impact of Digital Marketing Strategies, Brand Image, and Influencers on Netflix Purchase Decisions

open access: yesJurnal Pamator
The research was conducted to analyze the influence of digital marketing strategies, brand image, and influencers on purchasing decisions for Netflix products.
Rizky Hidayat, Rita Ambarwati
doaj   +1 more source

AI‐Powered Personalization Across Digital Ecosystems: A Trust‐Centric Perspective on Intelligent, Ethical, and Adaptive User‐Centric Systems

open access: yesApplied AI Letters, Volume 7, Issue 3, October 2026.
Hybrid and deep learning recommenders achieve high personalization accuracy, but sustainable adoption depends on trust: fairness, privacy, explainability and user control must be embedded across the entire personalization pipeline. ABSTRACT Personalization based on Artificial Intelligence (AI) has become a paradigm shift in user‐focused experiences in ...
Mohd Munazzer Ansari   +3 more
wiley   +1 more source

Strategies in Subtitling Jordanian Dialect on Netflix: A Case Study of AlRawabi School for Girls

open access: yesSAGE Open
This study explores the challenges faced by Netflix subtitlers and the strategies used to translate Jordanian dialectal expressions into English in the Netflix miniseries AlRawabi School for Girls .
Ahmad Al-Harahsheh   +2 more
doaj   +1 more source

Komodifikasi Adegan Humor dalam Akun Instagram Netflix Indonesia

open access: yesKomuniti
Penelitian ini bertujuan menganalisis praktik komodifikasi adegan humor dalam film dan serial TV Netflix yang dilakukan dalam akun jejaring media sosial Netflix Indonesia (@netflixid).
Nur Amala Saputri
doaj   +1 more source

From Competency to Agency: Teachers' Views of the Purposes of AI Education

open access: yesJournal of Computer Assisted Learning, Volume 42, Issue 5, October 2026.
ABSTRACT Background As artificial intelligence (AI) becomes an increasingly prominent societal and educational phenomenon, teachers are required to determine not only how but also why students are educated about it in the classroom. Understanding teachers' thinking about the purposes of AI education is crucial, as they guide day‐to‐day choices about ...
Janne Fagerlund   +5 more
wiley   +1 more source

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