Results 91 to 100 of about 424,323 (308)
Cognitive Decline on the Bench: A Text Analysis of the Opinions of Justice Stephen Field
ABSTRACT This paper uses text analysis to understand how cognitive decline affected the opinion writing of Justice Stephen Field over the course of his career. Justice Field is used as a case study because of his lengthy tenure, the fact he did not have law clerks to write opinions for him, and because it is widely known he was senile for the last part
Mikel A. Norris
wiley +1 more source
Luxury brands are gaining popularity in both developed and emerging economies. Recent research has advocated wider use of self-determination theory (SDT) in marketing studies, suggesting that it has high predictive accuracy for understanding consumer ...
Ekta Aggarwal +3 more
doaj +1 more source
WAS LUXURY LITTLE RESEARCHED? AN EXPLORATION OF STUDIES AND RESEARCH TRENDS IN THE AREA OF MARKETING OF LUXURY GOODS, BEFORE 2005 [PDF]
The first questions that all scientists address when approaching a new domain are related to how well studied is the field, who and what has studied. The answers help them establish their personal areas of interest and contribution. Thus in order to help
Raluca CIORNEA +3 more
doaj
ABSTRACT Consumers' increasing environmental concerns are prompting a shift in fashion consumption, fueling the remarkable growth of the second‐hand market. Over the last decade, this trend has spurred the emergence of a plethora of online platforms dedicated to the resale of pre‐loved fashion items.
Gabriele Murtas, Giuseppe Pedeliento
wiley +1 more source
From Traditional Luxury to the Youthful Trend: Analysis of Gucci’s Brand Reinvention and Marketing Strategies in the Chinese Market [PDF]
Against the backdrop of the continuous growth of the global luxury market, China has become a crucial consumption battleground. With the rise of the young consumer group, the main force of luxury consumption in China is accelerating its shift towards the
Wang Ruofan
doaj +1 more source
Consumption and excess in Spanish America (1700-1830) [PDF]
It may be said without exaggeration, that the finest stuffs made in countries, where industry is always inventing something new, are more generally seen in Lima than in any other place; vanity and ostentation not being restrained by custom or law ...
Earle, Rebecca
core
Moral Licensing in Luxury: Why Prosocial Brand Image Outshines Coolness in Cause‐Related Marketing
ABSTRACT This research examines how cause‐related marketing (CM) shapes consumer responses to luxury brands. We focus on the roles of CM‐driven prosocial brand image and brand coolness as parallel mediators in reducing guilt and enhancing purchase intentions.
Jiyoung Hwang
wiley +1 more source
How Digital Transformation Impacts Customer Experience in the Hard Luxury Industry: Consensus on Omnichannel Strategy [PDF]
Despite the impact of digitalization in the luxury industry since the health crisis, few researches have been done on the hard luxury industry. Therefore, the aim of this study is to provide insight on how digitalization has been transforming the ...
Marine Bertrand , Ekaterina Glebova
doaj +1 more source
An Analysis of Chinese acquisitions of Made in Italy firms in the luxury sector [PDF]
Outward Foreign Direct Investment (OFDI) from emerging economies has begun to increase significantly and has been growing at a faster pace than Foreign Direct Investment (FDI) from the developed world.
Brennan, Louis, Vecchi, Alessandra
core +1 more source
ABSTRACT This research examines how the disclosure of production cues interacts with corporate social responsibility cues to influence social media engagement in luxury fashion. Two complementary field studies analyse marketer‐generated Facebook posts from luxury fashion brands, providing large‐scale empirical evidence of a real‐world impact on ...
Tuba Degirmenci +2 more
wiley +1 more source

