The effects of luxury restaurant environments on diners’ emotions and loyalty : incorporating diner expectations into an extended Mehrabian-Russell model [PDF]
Purpose: Consumers dine at luxury restaurants for reasons beyond fulfilling basic needs. However, little is known about the factors that contribute to diners’ emotions and loyalty toward luxury restaurants.
Chen, A.H. +5 more
core +1 more source
Zoning New York City to Provide Low and Moderate Income Housing - Can Commercial Developers Be Made to Help? [PDF]
Lower income New York City residents are faced with a housing emergency. Concurrently, commercial and luxury residential development is expanding. New York is considering adopting an approach to the housing shortage which has been taken in several ...
Rossi, Carl J. +3 more
core +2 more sources
Research on online marketing channel layout of luxury brands [PDF]
Based on the background that international luxury brands have entered the Chinese market in recent years and have carried out digital operation, this paper researches the channel layout of online marketing of luxury brands in China.
Wang Shan, Fang Gang
doaj +1 more source
Luxury in the Field of Tourism
Many tourism destinations wish to be part of the luxury tourism; boasting the merits of the new constructions ex nihilo, they think imposing themselves in the field of luxury tourism without knowing the basis. However luxury cannot be decreed.
Sopheap Theng
doaj +1 more source
Consumption strategies and motivations of Chinese consumers: The case of UK sustainable luxury fashion [PDF]
Purpose: The purpose of this paper is to explore Chinese consumers’ motivations to purchase luxury fashion products in the UK and how far sustainability plays a role in the decision-making process, by extending the consumer typology of translators ...
Alevizou, P.J. +4 more
core +2 more sources
Understanding customers' holistic perception of switches in automotive human–machine interfaces [PDF]
For successful new product development, it is necessary to understand the customers' holistic experience of the product beyond traditional task completion, and acceptance measures.
Tennant, C. (Charles) +2 more
core +1 more source
Promotional Mix and Integration of Communication into Management Policy - Case Study [PDF]
In this paper are presented promotion strategies used by luxury brands in the new socio-economic context. Top 10 luxury goods companies are presented, with related indicators for the years 2012-2014.
Doina I. POPESCU
doaj
Brand love in the market of new luxury versus old luxury
Sustainability and resilience / 1st International Workshop in Marketing. - Porto : Universidade Lusíada, 2022. P. --- .
Costa, Paula, Rodrigues, Paula
openaire +1 more source
Counterfeit versus original patronage: Do emotional brand attachment, brand involvement, and past experience matter? [PDF]
To enhance brand performance and to protect original brands from the unprecedented upsurge of counterfeits, marketers are continuously looking for effective anti-counterfeiting methods.
Bian, Xuemei, Haque, Sadia
core +2 more sources
A conceptual coalescence: Towards Luxury Communitybased Tourism. [PDF]
Community-based tourism and boutique hotels (BHs) markets are growing and the luxury tourism market is evolving and becoming more experience-based and environmentally and socially aware.
Oliver Mtapuri, Dr. Andrea Giampiccoli
doaj

