Results 131 to 140 of about 6,570 (287)
Hello, [Your Name]: Why Name‐Based Personalization Enhances Chatbot Effectiveness
Psychology &Marketing, EarlyView.ABSTRACT Organizations increasingly adopt chatbots as strategic tools to engage with consumers and strengthen brand outcomes. This study explores how chatbots that use name‐based personalization in their communications can more efficiently influence consumer behavior towards the brand.
Ji Min Lee +3 more
wiley +1 more source
The Physical, Emotional, and Autonomous Anthropomorphism of Service Chatbots
Psychology &Marketing, EarlyView.ABSTRACT Prior research on chatbot anthropomorphism has often treated it as a unidimensional construct, producing inconsistent findings regarding how human‐like design cues shape user responses. This study conceptualizes anthropomorphism as a multidimensional higher‐order perception comprising three distinct forms of anthropomorphic attribution ...
Yangjuan Hu, Fulya Acikgoz, Shubin Yu
wiley +1 more source
Character Nicknames in A.G. Alexin’s Works
, 2011 This article is dedicated to the description and analysis of nicknames in narratives and stories by A.G. Alexin. By nicknames the author means not only the denominations of people but also of inanimate objects and groups of people.
Шелкова, И. А., Shelkova, I. A.
core
Psychology &Marketing, EarlyView.ABSTRACT Despite a consensus that shorter (vs. longer) brand names positively influence consumer mindset metrics, the mechanisms driving this influence remain unclear, as does the effect of brand name length on brands' financial performance. This article helps fill these literature gaps.
Ammara Mahmood, Jonathan Luffarelli
wiley +1 more source
Magnetic Resonance in Chemistry, EarlyView.Liquids at silica interfaces experience demixing as a consequence of their respective polarity. The distribution of liquids and their primary relaxation contributions are studied by surface modification with OD and radical moieties, respectively. ABSTRACT NMR relaxation of liquids in the presence of solid interfaces, such as silica gel or porous glass,
Carlos Mattea +3 more
wiley +1 more source
Networks, EarlyView.ABSTRACT Multi‐tote autonomous mobile robots (MT‐AMRs) are an emerging warehousing technology in which a mobile drive unit carries a lift‐based storage‐and‐retrieval mechanism with an extendable fork and a multi‐tote onboard buffer. On autonomous picking tours, an MT‐AMR visits storage locations, extracts product totes from racks, stores them in its ...
Nils Boysen, Fabian Hennig, Tobias Kroll
wiley +1 more source
Public Administration and Development, EarlyView.ABSTRACT This article analyzes public administration systems in 29 non‐Western countries. Country‐level data is presented for 10 core aspects of administrative systems: managerialism versus legalism, politicization, personnel system, civil society participation, accountability, service orientation, public expenditure share, decentralization, legal ...
Marlene Jugl
wiley +1 more source
YOU CAN BE YOUR OWN HERO-EFFECTS OF SUPERHERO NICKNAMES
Nicknames are a common phenomenon in school and workplace. Many people have their nicknames and also would like to give other people nicknames. However, the research regarding how having a nickname might affect individual’s behavior and performance is ...
Daniel Nelson Jones, HANQIU MA
core +1 more source
Technical wildness: Modernity, romanticism, and the technocratic turn in Scottish rewilding
People and Nature, EarlyView.Abstract Technical wildness is a new and increasingly influential culture of nature. This paper marks its emergence in Scotland in the early 2020s. Focusing on Scotland's rapidly evolving land management sector, the paper traces how private rewilding companies position science‐led land management and natural capital markets as the most effective ...
Theo Stanley
wiley +1 more source