Results 281 to 290 of about 325,806 (347)
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Revenge travel: nostalgia and desire for leisure travel post COVID-19

Journal of Travel and Tourism Marketing, 2021
The COVID-19 pandemic has hampered consumers’ psychological well-being and the travel industry. Secondary evidence suggests a revenge travel phenomenon.
Joyce Wang, Lan Xia
exaly   +2 more sources

Nostalgia beats the wow-effect: Inspiration, awe and meaningful associations in augmented reality marketing

Journal of Retailing and Consumer Services, 2020
Reto Felix, Philipp A Rauschnabel
exaly   +2 more sources

Loneliness, travel nostalgia, subjective well-being and prevention regulatory focus: a moderated mediation model analysis

Current Issues in Tourism, 2023
This study examines a moderated mediation model based on hypothesized relationships between loneliness, travel nostalgia, subjective well-being and prevention regulatory focus. We adopt a two-stage mixed-method approach.
D. Karagöz, Haywantee Ramkissoon
semanticscholar   +1 more source

Satellite fans’ team identification, nostalgia, customer equity and revisit intention: symmetric and asymmetric analysis

Journal of Travel & Tourism Marketing, 2023
This study investigated causal antecedents’ symmetric and asymmetric effects on satellite fans’ intention to revisit the home ground of their favorite sports teams through the lens of appraisal theory of emotion and complexity theory. Results showed that
Weisheng Chiu, Fong-Jia Wang, Heetae Cho
semanticscholar   +1 more source

Slowing Down in “Little Shanghai”: A Nostalgia-induced Framework of Reciprocity between Psychological Ownership and Heritage Preservation

Journal of Travel Research, 2023
While the phenomenon of nostalgic heritage travel has gained traction, scarce inquiries have researched how nostalgia for heritage sites can render a means for heritage preservation.
Z. Lin, Wilson Cheong Hin Hong, Xi Xiao
semanticscholar   +1 more source

Can nostalgia-themed stimuli predict customer loyalty and continued patronage?

International Journal of Contemporary Hospitality Management, 2023
Purpose The extant literature documents the significance of nostalgia-evoking stimuli in promoting consumer behavior. Despite the prevalent use of nostalgia-evoking stimuli in restaurant service, research on nostalgia-evoking restaurants is ...
Jonghyeong Kim   +3 more
semanticscholar   +1 more source

Effects of brand spokes-characters with personal and historical nostalgia on brand attitude: evidence from Generation Z consumers in China

Asia Pacific Journal of Marketing and Logistics, 2023
PurposeUsing Generation Z consumers from China as an example and focusing on the nostalgia-driven design of brand spokes-character, this study sought to update research on the causal relationship between nostalgia and brand attitude for younger consumers.
Huanshu Jiang, Jiaoju Ge, Jie Yao
semanticscholar   +1 more source

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