Results 51 to 60 of about 34,246 (303)

Nostalgia como prática? Relendo a pesquisa sobre nostalgia no campo do Marketing

open access: yesCadernos EBAPE.BR, 2021
Resumo A nostalgia é um poderoso recurso de Marketing e vem apresentando novas formas e dinâmicas no cenário contemporâneo que desafiam suas interpretações clássicas.
FLÁVIO MEDEIROS HENRIQUES   +1 more
doaj   +2 more sources

The Influence of Aesthetic Liking on Product Evaluation: How and When It Differs With Brand Strength and Product Type

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT This research provides comprehensive insight into the influence of aesthetic liking on product preference across different types of durable product categories by uncovering the underlying process. Distinguishing a direct expressive influence of aesthetic liking and an indirect influence as a quality signal, referring to signaling theory, we ...
Mariëlle E. H. Creusen   +2 more
wiley   +1 more source

Different Pasts for Different Political Folk: Political Orientation Predicts Collective Nostalgia Content

open access: yesFrontiers in Political Science, 2021
Collective nostalgia is a bittersweet emotion that reflects sentimental longing for valued aspects of the past of one’s group. Given that conservatism is typically associated with a general desire to preserve the societal status quo or return society to ...
Anna Stefaniak   +4 more
doaj   +1 more source

The Non‐Professional Virtues of the Hospice Volunteer

open access: yesJournal of Applied Philosophy, EarlyView.
ABSTRACT Volunteers have long played a significant role in hospice care. Much of the care volunteers provide consists of weekly hour‐long in‐home visits. Home‐visiting hospice volunteers are not professionals, nor are they strangers or intimates. Hospice volunteers will not typically face moral dilemmas, nor be called upon to make dramatic decisions ...
Michael B. Gill
wiley   +1 more source

To nostalgize: mixing memory with affect and desire

open access: yes, 2015
Nostalgia is a self-conscious, bittersweet but predominantly positive and fundamentally social emotion. It arises from fond memories mixed with yearning about one's childhood, close relationships, or atypically positive events, and it entails a ...
Wildschut, T   +17 more
core   +1 more source

Authenticity as fact or feeling: A dual‐process framework of consumer authenticity judgments

open access: yesJournal of Consumer Psychology, EarlyView.
Abstract Authenticity is highly valued in the marketplace, yet consumers often disagree on what is authentic and even attribute authenticity to “fake” marketplace entities. Although prior research has advanced understanding by identifying multiple types and components of authenticity, it remains loosely connected to broader psychological theory ...
Rosanna K. Smith, Katherine Du
wiley   +1 more source

The continuity heuristic: Temporal extrapolation in consumer judgment

open access: yesJournal of Consumer Psychology, EarlyView.
Abstract From choosing an established brand over a newcomer to deciding when to replace a product or commit to a subscription, consumers routinely make judgments about how much longer things will last. Across 24 studies (N = 9718), this research introduces and tests the continuity heuristic, an intuitive forecasting strategy in which consumers use how ...
Matthew Fisher, Adam H. Smiley
wiley   +1 more source

Nostalgia Proneness and the Collective Self

open access: yesFrontiers in Psychology, 2020
In two studies, we examined the association between nostalgia proneness (i.e., trait-level nostalgia) and importance of the collective self. In Study 1, we tested and supported the hypothesis that nostalgia proneness is positively correlated with ...
Georgios Abakoumkin   +2 more
doaj   +1 more source

Melancholic Identities, Toska and Reflective Nostalgia

open access: yes, 2015
This book examines the feeling that we often refer to as ‘nostalgia’ from the perspective of writers and artists located on the (imperial, Soviet, and Post-Soviet) periphery of Russian culture who regard the center of the culture from which they have ...

core   +1 more source

Finding Plankton: A Marine Science Scavenger Hunt for Local Communities

open access: yesLimnology and Oceanography Bulletin, EarlyView.
Abstract At a time of increasing political polarization and rapidly accelerating climate change, it is important to build public knowledge and empathy toward nature to foster behavioral changes; however, addressing a knowledge deficit can be insufficient to affect these changes.
Hannah M. Budroe, Holly M. Bik
wiley   +1 more source

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