Results 111 to 120 of about 15,307 (210)
The influence of olfactory marketing on client's loyalty
Este estudo liga dois grandes temas, o Marketing e o comportamento do consumidor. Mais detalhadamente implica duas vertentes interessantes dos temas anteriores, o Marketing Olfactivo e a lealdade do consumidor, respectivamente. O foco principal que se pretendeu avaliar nesta pesquisa foi perceber se o Marketing Olfactivo no ponto de venda tem ...
openaire +1 more source
Noise in negotiation – towards a typology [PDF]
Negotiations are polyvalent processes, in which communication plays a nodal role. Out of the main communication components (participants, message, transmission channel, coding, decoding, feed-back, etc.), one has been almost neglected, although its ...
Tatiana Segal
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Species‐specific scents, targeted enemies: Volatile cues mediate predator attraction in willows
Read the free Plain Language Summary for this article on the Journal blog. Abstract Plants produce volatile organic compounds (VOCs) in response to herbivory. Such signals mediate plant interactions with herbivores and their natural enemies. Different herbivores can elicit distinct responses in plants, influencing predator attraction.
Priscila Mezzomo +9 more
wiley +1 more source
ABSTRACT This paper advances scholarship on agri‐alternatives by probing the gap between romanticised narratives of how alternative farming transitions ought to be and the actual practices farmers enact in their fields. Focusing on moments when such alternatives encounter on‐the‐ground realities, we propose ambiguous ecologies as a lens to explore the ...
Arianna Tozzi, Enid Still
wiley +1 more source
Alternative Shopping Places: Periodic Markets in ¸stanbul [PDF]
This paper investigates the spatial and temporal characteristics of periodic markets ( pazar ) in Ãstanbul, by means of analyzing the behavioral patterns of sellers and buyers.
E. Umran (Mrs.) Topcu
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New Perspective in Consumer Sensory Science: Acceptance and Preference Testing of Dry Dog Food
ABSTRACT Palatability is a critical attribute of pet food, encompassing multisensory factors such as taste, aroma, texture, appearance, temperature, and kibble characteristics. Palatability tests play a central role in product development, aiming to ensure adequate voluntary consumption to support animal health.
Ludmylla Tamara Crepalde +4 more
wiley +1 more source
Semiotic resources of gustatory modality in healthy beverage advertising (based on English)
This article analyzes semiotic resources used to describe gustatory qualities of juice, sparkling water, functional beverages, tea, coffee, and plant-based milk on the websites of 25 beverage manufacturers.
Andrii Rybalchenko
doaj +1 more source
Sensitivity Threshold for Selected Aromas and Defects in Casual Wine Consumers
ABSTRACT Wine aromas and faults are caused by chemical compounds impacting wine quality that can originate from viticulture, vinification, bottling, or aging. Wine professionals are highly trained to recognize and assess quality indicators including characteristic aromas and faults/defects.
Katherine C. Dectis, Beverly J. Tepper
wiley +1 more source
C19 | Assessment of the effect of two thawing methods on the shelf life of cephalopod molluscs
Purpose. The purpose of this study was to evaluate the effect of two thawing techniques, one slow (performed in a refrigerated chamber at 0-4°C for 24 hours) and one rapid (performed with a water thawing machine at
Loriana Casalino
doaj +1 more source
Use of calcium carbide for artificial ripening of fruits : its application and hazards [PDF]
A review of different articles related to artificial ripening was done. Focus was given on the hazards and applications of calcium carbide for artificial ripening, being a very common practice in Nepalese Market.
Bhattarai, Uttam Kumar +1 more
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