Results 21 to 30 of about 15,307 (210)

A three-factor benefits framework for understanding consumer preference for scented household products: psychological interactions and implications for future development

open access: yesCognitive Research, 2022
Humans have deliberately scented their environment for purpose or pleasure for millennia. In the contemporary marketplace most consumers prefer and purchase scented versions of common household products.
Rachel S. Herz   +6 more
doaj   +1 more source

Designer lipid-like peptides [PDF]

open access: yes, 2011
A crucial bottleneck in membrane protein studies, particularly G-protein coupled receptors, is the notorious difficulty of finding an optimal detergent that can solubilize them and maintain their stability and function. Here we report rapid production of
Baaske, Philipp   +11 more
core   +1 more source

Intranasal Drug Administration in Alzheimer-Type Dementia: Towards Clinical Applications

open access: yesPharmaceutics, 2023
Alzheimer-type dementia (ATD) treatments face limitations in crossing the blood–brain barrier and systemic adverse effects. Intranasal administration offers a direct route to the brain via the nasal cavity’s olfactory and trigeminal pathways.
Raquel Taléns-Visconti   +4 more
doaj   +1 more source

Scent in Motion: On the Multiple Uses of Ambient Scent in the Context of Passenger Transport

open access: yesFrontiers in Psychology, 2021
There is undoubtedly growing interest in the role of scent in the design of multisensory experiences. However, to date, the majority of the research has focused on its use in the (static) built environment.
Charles Spence
doaj   +1 more source

Food advertising on pay-TV for children in Brazil

open access: yesO Mundo da Saúde, 2023
Resolution No. 163/2014 deals with the abusiveness of advertisements in general aimed at children. Considering the relevance of the topic for public health, it is important to carry out research on the subject.
Leiliane de Carvalho Cordeiro   +3 more
doaj   +1 more source

Mature consumers' relationship with their perfume [PDF]

open access: yes, 2018
Glamorous and stylish, perfume is an evocative product that provokes a stimulus of the senses. The use of perfume is recognised as a significant part of daily grooming for many women.
Drylie-Carey, Lindsey, Stewart, Aileen
core   +3 more sources

The Wire Is Not the Territory: Understanding Representational Drift in Olfaction With Dynamical Systems Theory

open access: yesTopics in Cognitive Science, EarlyView., 2023
Abstract Representational drift is a phenomenon of increasing interest in the cognitive and neural sciences. While investigations are ongoing for other sensory cortices, recent research has demonstrated the pervasiveness in which it occurs in the piriform cortex for olfaction.
Ann‐Sophie Barwich   +1 more
wiley   +1 more source

The Smell of Success?—The Impact of Perfume-Gender Congruency on Ratings of Attraction and the Halo Effect [PDF]

open access: yes, 2014
Research into the concept of attraction has indicated the existence of olfactory influences that go beyond pheromonal level. Synthetic fragrances have been found to affect not only perception of attraction, but also attribution of beauty-unrelated ...
Marinova, Radost, Moss, Mark
core   +1 more source

Effect of Odor Marketing on Consumers’ Perceived Experience and Its Digitalizing Application

open access: yesChemical Engineering Transactions, 2018
The emergence of experience marketing reduces the risk and uncertainty caused by information asymmetry between consumers and enterprises in the traditional retail process.
Yunxia Zhao
doaj   +1 more source

Sale the seven Cs: Teaching/training aid for the (e-)retail mix [PDF]

open access: yes, 2005
The ‘4Ps’ of the marketing mix have long been popular with students, tutors, trainers and practitioners as a learning and teaching aid. The purpose of this paper is to present an equivalent tool for retail and e-retail: ‘Sale the 7Cs’.
Dennis, C, Fenech, T, Merrilees, B
core   +1 more source

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