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Perceived Risk in Online Purchase Intention

2020 International Conference on Information Management and Technology (ICIMTech), 2020
The purpose of this study was examining the effect of six risk factors in online transactions on consumer purchase intentions. Data collected through surveys and multiple linear regression used to test hypotheses. One hundred two respondents participated in the online survey, and the data is valid and reliable.
Hari Sudibyo   +3 more
openaire   +1 more source

Antecedents of Purchase Intention in the Online Context

Journal of Relationship Marketing, 2017
ABSTRACTThe understanding of the determinant factors of customer purchase intention is necessary, and it is equally important to study the online purchase context, since this context is disseminated among customers. A theoretical model has been elaborated on and tested, considering the constructs of information quality, distrust, and perceived risk as ...
Suélen Bebber   +4 more
openaire   +1 more source

AIC Algorithm for Online Purchasing Intention

2021
In recent years, the internet market in Vietnam has developed strongly, leading to many forms of electronic business being born and with rapid growth. Online shopping is seen as the solution to cost-effective, fast, and convenient shopping. This chapter was based on concepts and theoretical grounds related to behavior intention to accept and apply new ...
openaire   +1 more source

Behavioral Intention Toward Online Food Purchasing

International Journal of E-Business Research, 2020
Despite the dramatic increase in the online food business, empirical studies on behavioral intentions across different purchase levels have been overlooked. This study is intended to assess behavioral intention towards online food purchasing including e-service quality, food quality, perceived value, and customer satisfaction across three different ...
Dwi Suhartanto   +4 more
openaire   +1 more source

Risk Perception in Online Purchase and Intention to Purchase Online

This study seeks to investigate how risk perception in online purchasing influences hotel customers' intentions to make online purchases. It also explores the moderating effects of trust in AI and customers' ability readiness on this relationship. The study gathered data through an online survey aimed at Egyptian customers.
Hazem Ahmed Khairy   +2 more
openaire   +1 more source

Online experiences and virtual goods purchase intention

Internet Research, 2012
PurposeThe purpose of this paper is to examine the effects of interactive and social features on users' online experiences and their purchase intention of virtual goods from a social network site.Design/methodology/approachA banner with a hyperlink that connected to the author's web survey was posted on the homepage of Facebook.
openaire   +1 more source

Influence of Promotional Formats on Online Consumer Purchase Intention

International Journal of Innovation in the Digital Economy, 2022
The rising popularity of online shopping, scholars to investigate how different promotional formats motivates online purchasing intention, and decisions. This study adopts the extant literature to investigate the effects of consumer value perceptions, product type, and brand familiarity on online purchasing intention through two experimental designs ...
Yi-Fen Chen   +2 more
openaire   +1 more source

Going with the Flow: Predicting Online Purchase Intentions

Journal of Computer Information Systems, 2003
A theoretical model that combines flow theory with the Theory of Reasoned Action is proposed and empirically tested. Data was gathered via a sample survey, which was completed by 342 undergraduate college students. Two-phase structural equation modeling was utilized to verify construct validity and test proposed relationships. The study establishes the
openaire   +2 more sources

Online Purchase Intentions in E-Commerce

2016 8th International Conference on Intelligent Human-Machine Systems and Cybernetics (IHMSC), 2016
This investigation studied online customer services (e-commerce) from perceived technology attributes including: sensing control (PC), perceived enjoyment (PE), perceived reliability (PR), perceptual speed (PS), perceived ease of use (PEOU) on consumer chat satisfaction (SAT) for consumer purchase intention (BI) and found significantly correlated ...
Syed Hasnain Alam Kazmi   +2 more
openaire   +1 more source

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