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Customer-Perceived Value Heterogeneity

2014
Despite the obvious importance of customer-perceived value to the study of marketing, researchers have thus far devoted surprisingly little attention to central questions concerning the nature of value (Holbrook 1994, p.22). Specifically, in business markets, where knowledge of value is considered both critical and fundamental, and can be thought of as
Jozée Lapierre, Vincent-Pierre Giroux
openaire   +1 more source

Value get, value give: The relationships among perceived value, relationship quality, customer engagement, and value consciousness

International Journal of Hospitality Management, 2019
In today’s market, firms expect customers to not only consume their offerings, but also to market these offerings indirectly through different engagement behaviors.
Omar S. Itani, A. Kassar, S. Loureiro
semanticscholar   +1 more source

Perceived relationship quality and post‐purchase perceived value

European Journal of Marketing, 2007
PurposeThe purpose of this paper is to study the formation of a consumer's attitude towards a supplier, given the identification of the key indicators of perceived relationship quality, and their links with one another and with the perceived value of a purchase.Design/methodology/approachThree cities were chosen, in different regions of Spain, and of ...
Miguel A. Moliner   +3 more
openaire   +1 more source

A study of event quality, destination image, perceived value, tourist satisfaction, and destination loyalty among sport tourists

Asia Pacific Journal of Marketing and Logistics, 2019
Purpose The purpose of this paper is to explore structural relationships between quality, destination image, perceived value, tourist satisfaction and destination loyalty with emphasis on the mediating effect of tourist satisfaction on relations between
Yunduk Jeong, Suk-Kyu Kim
semanticscholar   +1 more source

Immersion and Perceived Value

International Journal of Online Marketing, 2014
Webmasters aim increasingly at encouraging visitors' immersion in the heart of an online experience. In order to better understand this phenomenon, a qualitative and a quantitative study are presented here that analyze the influence of immersive experiences on the online perceived value of the visit and on the potential responses of the visitor towards
openaire   +1 more source

Perceiving Facts and Values

Philosophy, 1998
In a memorable passage near the beginning of ‘The Moral Philosopher and The Moral Life,’ William James asks us to imagine a world in which all our dearest social utopias are realized, and then to imagine that this world is offered to us at the price of one lost soul at the farthest edge of the universe suffering eternal, intense, lonely pain.
openaire   +1 more source

Customer‐perceived value in industrial contexts

Journal of Business & Industrial Marketing, 2000
Although customer‐perceived value is discussed widely in the literature, few empirical studies have been conducted due to an absence of operational measures. Reports on the development of measures and tests two customer‐perceived value structures using data collected from industrial customers of the information technology industry.
openaire   +2 more sources

Consumer perceived value

International Journal of Pharmaceutical and Healthcare Marketing, 2012
Hardeep Chahal, Neetu Kumari
openaire   +1 more source

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