Results 281 to 290 of about 17,042,824 (351)
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Journal of Quality Assurance in Hospitality & Tourism, 2021
Despite the hospitality industry reeling under the impact of COVID-19, few studies provide practitioner-oriented perspectives capturing dimensions of guest loyalty within emerging markets.
Daly Paulose, Ayesha Shakeel
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Despite the hospitality industry reeling under the impact of COVID-19, few studies provide practitioner-oriented perspectives capturing dimensions of guest loyalty within emerging markets.
Daly Paulose, Ayesha Shakeel
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Wellness tourism: customer-perceived value on customer engagement
The Tourist Review, 2021Purpose This study aims to evaluate the process of value co-creation within wellness tourism by constructing a structural equation model of customer interactions with the environment, service employees and other customers relating to customer-perceived ...
Lishan Xie +3 more
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Technological forecasting & social change, 2019
With the prevalence of Internet, social media has become an important means for online marketing events. Individuals and companies both create fan pages on online platforms and develop business opportunities using social media.
Shih‐Chih Chen, Chieh-Peng Lin
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With the prevalence of Internet, social media has become an important means for online marketing events. Individuals and companies both create fan pages on online platforms and develop business opportunities using social media.
Shih‐Chih Chen, Chieh-Peng Lin
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A Theory of Marketing’s Contribution to Customers’ Perceived Value
Journal of Creating Value, 2022The way customers perceive value is fundamental to business survival and success and is central to marketing theory and practice. Perceived value as an overarching concept describes the contribution of marketing as a key driver in a firm’s success ...
Shekhar Misra, K. Pedada, A. Sinha
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The Perceived Value of Value Meals
Journal of Restaurant & Foodservice Marketing, 1999Abstract This study provides a new explanation as to why restaurants frequently sell value meals along with the meals' components separately. We argue that beyond the traditional economic model of extracting the surplus from customers with extreme valuation for particular dishes, mixed bundling unintentionally creates a decoy price effect.
Zvi Schwartz, Eli Cohen
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Perceived Value: Mediating Role of Perceived Risk
Journal of Marketing Theory and Practice, 2001The study reports the results of two experiments designed to test the role of perceived quality, perceived sacrifice, and perceived risks on consumers’ perceptions of product value.
Sanjeev Agarwal, R. Kenneth Teas
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Perceived service quality, perceived value and recommendation
Library Management, 2008PurposeThe purpose of the present study is to propose a conceptual model and empirically test the relationships between perceived service quality, perceived value, and recommendation in the public library setting.Design/methodology/approachThe LibQUAL+TM 2004 instrument was administered to 439 Canadian public library users.FindingsThe results show that
Riadh Ladhari, Miguel Morales
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, 2020
Energy consumption has caused major crises and severe global challenges, such as environmental problems and climate change. Household appliances are highly utilized products that consume considerable electricity.
Yixiang Zhang +2 more
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Energy consumption has caused major crises and severe global challenges, such as environmental problems and climate change. Household appliances are highly utilized products that consume considerable electricity.
Yixiang Zhang +2 more
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Expert systems with applications, 2020
Streaming services are becoming very popular among people and are considered as an entertainment alternative to the traditional model of broadcasting services due to its exclusiveness as well as better quality and variety of contents. The present article
Sonali Singh +3 more
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Streaming services are becoming very popular among people and are considered as an entertainment alternative to the traditional model of broadcasting services due to its exclusiveness as well as better quality and variety of contents. The present article
Sonali Singh +3 more
semanticscholar +1 more source
Perceived value, trust and purchase intention of organic food: a study with Brazilian consumers
, 2020The consumption of organic food grows worldwide, increasing the need of studies seeking to understand factors influencing its consumption. To extend the understanding of organic food market, the present research seeks to explore the effect of perceived ...
E. Watanabe +3 more
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