Results 321 to 330 of about 3,496,716 (367)
Some of the next articles are maybe not open access.

Long-term Persuasive Effects in Narrative Communication Research: A Meta-Analysis

, 2020
This meta-analysis builds on the broad and diverse research on the persuasive effects of narrative communication. Researchers have found that narratives are a particularly effective type of message that often has greater persuasive effects than non ...
Corinna Oschatz, Caroline Marker
semanticscholar   +1 more source

Uncivil Communication and Simplistic Argumentation: Decreasing Political Trust, Increasing Persuasive Power?

, 2020
Concerns are raised repeatedly about the uncivil and simplistic way in which politicians often express their ideas. This political communication style runs counter to deliberative democratic virtues such as respectful interactions and well-justified ...
Ine Goovaerts, Sofie Marien
semanticscholar   +1 more source

Persuasive Political Communication

2017
Being able to communicate your message is key in political social work. Here we focus on best practices of persuasive political communication, including tailoring messages and communications to your audience. This chapter includes overall communication skills, such as framing, strategic use of language, and importance of being clear about your “ask ...
Shannon R. Lane, Suzanne Pritzker
openaire   +1 more source

Persuasive communication: Marketing health promotion

Nursing Outlook, 1997
How can nurses become more effective health educators? The message-learning approach to persuasive communication provides useful strategies for direct patient education and, when integrated with other teaching techniques, helps health educators promote change in the health behavior of their patients.
openaire   +2 more sources

Persuasive communication strategies for hospitals

Health Care Management Review, 1984
Stringent rules apply to the kinds of things hospitals can say about themselves and their services, over and above the ethics that apply to all advertising. Yet it seems clear from the levels of interest in advertising among hospitals and the growth in the use of this marketing technique in recent years that persuasion strategies will become more ...
openaire   +2 more sources

Changing attitudes through persuasive communication

Nursing Standard, 1999
Nurses are uniquely placed to provide effective health education with the aim of promoting attitude and behavioural change. This article explores the literature relating to attitude formation, attitude change and the nature of persuasive communication, and identifies specific strategies that will be useful to all nurses.
openaire   +2 more sources

Persuasive communication aimed at achieving wildlife-disease management goals: Persuasive Communication

2014
(Uploaded by Plazi for the Bat Literature Project) Achieving an adequate hunter harvest of game animals that meets wildlife-disease management objectives is a challenge if hunters perceive too few animals relative to expectations. Persuasive communication is a strategy commonly used to influence human perceptions, attitudes, and behaviors in public ...
Triezenberg, Heather A.   +3 more
openaire   +1 more source

Persuasion by Communication

1980
One of the major problems of the medical field is to find ways of persuading clients to follow instructions which will hopefully ameliorate or prevent deficiencies in health. Psychologists have conducted studies into persuasive communication and discern generally that the source, the message, the context, and the recipient are the major factors that ...
openaire   +1 more source

Persuasiveness of eWOM Communications

2017
Consumers use eWOM as one of the most important information sources to make buying decisions (Tsao and Hsieh 2015). Persuasiveness of eWOM communications is linked with the credibility and helpfulness of the content. Studies show that eWOM is perceived as more credible and relevant to customers than market created sources of information on the Internet
Elvira Ismagilova   +3 more
openaire   +1 more source

Home - About - Disclaimer - Privacy