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Political Advertising in Historical Context: Advertising and the Political Colloquium

Advertising & Society Quarterly
Abstract: The Advertising and Society Colloquium, held at the Smithsonian Institution’s National Museum of American History on April 25–26, 2025, featured panels on advertising and politics in a historical context. Two political history experts, Dr. Michael Franz (Bowdoin College) and Dr.
Michael Franz   +2 more
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Narratives in Political Advertising: An Analysis of the Political Advertisements in the 2014 Midterm Elections

Journal of Broadcasting & Electronic Media, 2018
This study examined the use of narrative political advertisements during the 2014 midterm elections.
Michail Vafeiadis   +2 more
openaire   +1 more source

Advertising in politics, politics in advertising

2012
In this paper I will analyze six cases of mix between politics and advertising. In the first three examples three political subjects (Zapatero, ABC, Partido Comunista Italiano) employs advertising in their political discourse in order to achieve their social and discursive ends. In the last three examples, three commercial subjects (Quilmes, Axe, M&
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Corporate Advertising as Political Advertising

Journal of Political Marketing, 2002
Colleen Connolly-Ahern, Lynda Lee Kaid
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Political Advertisements, Political Cognition and Political Communication

Political Communication, 1998
“From the very beginning, the movies have been a powerful prescription for America's blues. But the antidote has become a syndrome: what began as an escape from reality has stealthily usurped it.
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Political Advertising

2014
Abstract Within the field of political communication, the study of political advertising has attempted to relate its content to posited effects. Most of this inquiry has been conducted using one or some combination of three methods: survey, experiment, and content analysis.
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Political Campaigns and Political Advertising

2009
Examining political campaigns and political advertising through the analytical lens of media literacy, this well-illustrated and timely handbook guides readers through the maze of blandishments and spin that is the hallmark of the modern political campaign.
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How and When to Use the Political Cycle to Identify Advertising Effects

Marketing Science, 2021
Sarah N Moshary, Bradley Shapiro
exaly  

Political Advertisers

2020
Vincent Raynauld, Dany Renauld
openaire   +1 more source

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