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Turning Mental Models Around: Boundary Objects as Enablers of Sustainable Business Model Innovation

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT Organizations increasingly innovate their business models (BMs) toward sustainability to maintain competitiveness and comply with regulations. Sustainable business model innovation (SBMI) requires decision‐makers to identify ecological and social opportunities while balancing economic goals.
Laura Hartung‐Geyer   +2 more
wiley   +1 more source

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