Results 41 to 50 of about 56,877 (226)
ABSTRACT This article analyzes the different expressions of authenticity, fidelity, and genuineness surrounding the Mexican culinary scene in New York. On the one hand, self‐identified Mexicans express sensory and memory nostalgia during the production and consumption of foods they recognize as their own.
Axel G. Elías Jiménez
wiley +1 more source
El posicionamiento en el marketing [PDF]
Uno de los principales objetivos de Marketing es el posicionamiento el cual tiende a situar o posicionar el nombre, la imagen de un determinado producto para que aparezca en la mente del consumidor.
Piazza, Matías Javier
core
Influencia del advergaming en los jóvenes universitarios de Lima
En tiempos donde el consumidor es capaz de encontrar lo que desea sin ser interrumpido por la publicidad, los anunciantes ven necesaria la tarea de expandir sus mensajes por medio de nuevas alternativas que acerquen al público con la marca de manera ...
Alice Garrido Gallardo
doaj +1 more source
Abstract Recognition of the value of multidisciplinary research that bridges natural and social science perspectives has come with calls for conservation scientists to reflect critically on underlying assumptions and power relations involved in the production of knowledge and its application.
Marie‐Annick Moreau, Emily Woodhouse
wiley +1 more source
Técnicas de análisis de posicionamiento [PDF]
Peer ...
Cueto Álvarez de Sotomayor, Luis +12 more
openaire +2 more sources
The scope of empowerment for conservation and communities
Abstract Conservationists increasingly position conservation that is mutually beneficial to people and biodiversity on the promise of empowerment of people through participatory discourse, metrics, processes, and outcomes. Empowerment represents multidimensional concepts and theories that permeate the interlinking levels of power, from the ...
Michael A. Petriello +8 more
wiley +1 more source
La actitud del residente en el destino turístico de Tenerife: evaluación y tendencia
La búsqueda de factores competitivos de los destinos es una necesidad para la gestión sostenible del mismo. Uno de los factores a potenciar es un posicionamiento adecuado y diferencia- do, restringido a los agentes que participan en las experiencias del
Ricardo Díaz Armas +1 more
doaj +1 more source
Validation of Regional Positioning Service User Connections as Support in Update Cartography
ABSTRACT The significant demand for highly updated geospatial or cartographic information surpasses the capacity of the official agencies responsible for its generation. The procedure for updating official cartography, in some Spanish regions, can take more than three or 4 years.
Cristina Torrecillas +3 more
wiley +1 more source
En este artículo se discute el valor de la aproximación narrativo-biográfica en el estudio de las identidades líquidas, transitorias y transculturales.
Giorgos Tsiolis
doaj +1 more source
The Saudi Savior—Justifying Operation Decisive Storm
ABSTRACT This paper argues that despite the success of Saudi Arabia's use of discourse to legitimize Operation Decisive Storm, their initial bombing and blockade of Yemen, to the United States, ultimately these discourses were problematic. Via analyzing speeches from Saudi Minister of Foreign Affairs, Adel Al‐Jubeir, and articles from Saudi news ...
Tom Walsh
wiley +1 more source

