Results 221 to 230 of about 14,276 (300)

Feeling Right Matters: The Impact of Character Design–Appeal Match on Social Media Engagement

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT In today's saturated digital environment, brands increasingly use characters to capture attention and engage consumers on social media. Yet little research has examined how brand character design interacts with advertising appeals in social media communication.
Luyao Hao, Takeshi Moriguchi
wiley   +1 more source

Research Progress on V2CTx MXene‐Based Composites: Synthetic Strategies, Structure Design, and Multifunctional Applications

open access: yesCarbon Energy, EarlyView.
This review systematically and comprehensively summarizes the latest research progress on V2CTx MXene. Focusing on the structural design strategies, particularly the construction of the V2CTx‐based hetero‐composite structure. Furthermore, widespread applications including electrochemical energy storage and conversion, as well as photocatalytic ...
Wenjun Zhu   +9 more
wiley   +1 more source

Prospective LCA of E‐Methanol Along the Transformation of Steel Industry

open access: yesChemie Ingenieur Technik, EarlyView.
The environmental effects of change in steel production route on e‐methanol production are analyzed as they shift from blast furnace route to direct reduction route. Specific hydrogen demand reduces, as do the avoided CO2 emissions. E‐methanol's overall carbon footprint stays in a narrow range of −1 to −1.1 kg‐CO2‐eq./kg‐methanol.
Ankur Gaikwad
wiley   +1 more source

Review of CFD modelling techniques for single‐phase and multiphase flow in static mixers

open access: yesThe Canadian Journal of Chemical Engineering, EarlyView.
This review synthesizes computational fluid dynamics (CFD) approaches for static mixers, linking hydrodynamics to pressure drop, particle/droplet distributions, mixing metrics, and heat‐transfer performance to guide modelling choices and design decisions. Abstract Static mixers enable compact and low‐energy intensification.
Jussan Jaeger   +7 more
wiley   +1 more source

Leveraging Crisis Management for Minimising Brand Cancellation

open access: yesCorporate Social Responsibility and Environmental Management, EarlyView.
ABSTRACT Brand misconduct can trigger negative consumer responses and escalate into brand crises. Effective crisis management is therefore essential to mitigate such responses and enhance organisational resilience. This study investigates the impact of various crisis communication strategies on consumer engagement and subsequent brand cancellation ...
Liyun Liu   +2 more
wiley   +1 more source

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