Results 291 to 298 of about 2,018,519 (298)
Some of the next articles are maybe not open access.

How to Brand Your Private Labels

Business Horizons, 2018
Marnik G Dekimpe, Inge Geyskens
exaly  

Retailer Private-Label Margins: The Role of Supplier and Quality-Tier Differentiation

Journal of Marketing, 2013
Marnik G Dekimpe, Inge Geyskens
exaly  

Private Label Share, Branding Strategy and Store Loyalty

Journal of Retailing and Consumer Services, 2011
exaly  

Fighting Private Label

2005
Steenkamp, J.E.B.M.   +4 more
openaire   +1 more source

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