Results 241 to 250 of about 37,037 (259)
Some of the next articles are maybe not open access.
Moderating Effects of the Relationship between Private Label Share and Store Loyalty
Journal of Marketing, 2014Nicole Koschate-Fischer, Wayne D Hoyer
exaly
Private label positioning: Quality versus feature differentiation from the national brand
Journal of Retailing, 2006Anne T Coughlan
exaly
Warming up to private labels: Temperature impacts private label performance
Journal of RetailingJosh Lundberg, Daniel E. Chavez
openaire +1 more source
Business and Economics Research Journal, 2011
In the intensive competitive environment, retailers incline to develop their own branded products (private label products) to make a differentiation over their rivals and to gain a market share. On the other side, retailers’ have some objectives in developing private label products.
openaire
In the intensive competitive environment, retailers incline to develop their own branded products (private label products) to make a differentiation over their rivals and to gain a market share. On the other side, retailers’ have some objectives in developing private label products.
openaire
Income and Wealth Effects on Private-Label Demand: Evidence from the Great Recession
Marketing Science, 2018Günter J. Hitsch +2 more
exaly
Supplier inferences to enhance private label perceptions
Journal of Business Research, 2012Erik L Olson
exaly