Results 251 to 260 of about 34,898 (264)

Can premium private labels compete with luxury brands: the impact of advertising on perceived luxuriousness

International Journal of Advertising, 2020
Jong-Ho Lee, Charles R Taylor
exaly  

Private labels in Australia: A case where retailer concentration does not predicate private labels share

Journal of Brand Management, 2011
Magda Nenycz-Thiel
exaly  

Private Labels, National Brands and Food Prices

Review of Industrial Organization, 2008
Christophe Bontemps, Vincent Réquillart   +1 more
exaly  

Proliferation of private labels in the groceries sector: The impact on category performance

Journal of Retailing and Consumer Services, 2013
Rainer Olbrich
exaly  

The Value of Product Attributes, Brands and Private Labels: An Analysis of Frozen Seafood in Germany

Journal of Agricultural Economics, 2016
Frank Asche, Julia Bronnmann
exaly  

What Makes Consumers Willing to Pay a Price Premium for National Brands over Private Labels?

Journal of Marketing Research, 2010
Harald Van Heerde, Jan-Benedict Steenkamp, Inge Geyskens   +2 more
exaly  

Australian retailers need to engage with private labels to achieve competitive difference

Asia Pacific Journal of Marketing and Logistics, 2003
exaly  

Private labels : the influence of private label tiers on store loyalty

2010
openaire   +1 more source

Fighting Private Label

2005
Steenkamp, J.E.B.M., Geyskens, I., Koll, O., Gielens, K., Lewis, H.   +4 more
openaire   +1 more source

Shelf space management of private labels: a case study in Spanish retailing

Journal of Retailing and Consumer Services, 2005
exaly