Results 11 to 20 of about 2,018,519 (298)
Spatial Competition and Private Labels [PDF]
Journal of Agricultural and Resource Economics, 2010 Private labels, also known as store brands, are an important component of competitive strategy among multi-product retailers, as they can increase retailers' power over suppliers in the vertical channel or facilitate horizontal differentiation among ...
Timothy J. Richards +2 more
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Private Label Line Proliferation and Private Label Tier Pricing: A New Dimension of Competition Between Private Labels and National Brands [PDF]
Journal of Retailing and Consumer Services, 2017 Abstract In this study, we explore the impact of private label (PL) proliferation and pricing on consumer demand and derive profit implications for different scenarios: (i) dropping or adding a line (kids, health or muesli) within a PL tier and (ii) changing the PL tier prices. We use a representative household panel dataset (2008–2009) for the ready
Lien Lamey +2 more
exaly +2 more sources
Private-Label Use and Store Loyalty [PDF]
Journal of Marketing, 2008 The authors develop an econometric model of the relationship between a household's private-label (PL) share and its behavioral store loyalty. The model includes major drivers of these two behaviors and controls for simultaneity and nonlinearity in the relationship between them.
Jan-Benedict Steenkamp +2 more
exaly +2 more sources
Вестник Кемеровского государственного университета, 2013 It The article analyses the assortment of private labels (PL) in Kemerovo retail. A comparison of positioning, pricing and promotion PL in retail is provided. Buyers’s attitude to PL products is estimated by the results of a focus group method.
L. A. Stratienko
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Success Determinants of Private Labels in Nigeria: A Study of Selected Motorcycle Private Labels [PDF]
European Scientific Journal, ESJ, 2018 This study examined the success determinants of private labels in Nigeria: A study of selected motorcycle private labels. The study, modelled variables like market context (rate of expansion), private label phenomenon, retailer- manufacturer relationship (Manufacturers willingness to supply), brand development, sales performance, price and government ...
Moses C. Olise, Anayo D. Nkamnebe
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Perceived Risk Influence on the Consumer Attitude to Private Labels in the Product’s Life Cycle Growth Stage [PDF]
Economic and Business Review, 2013 The aim of this paper is to explore the relationship between purchasing risk associated with private labels and consumer attitudes towards private labels in different product categories in the growth stage of the product life cycle. The first part of the
Sandra Horvat, Đurđana Ozretić Došen
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Organizations and Markets in Emerging Economies, 2020 This paper explores private labels in the context of Croatia, as a representative of a CEE and EU member countries, where their importance is continuously growing.
Sandra Horvat, Đurđana Ozretić Došen
doaj +1 more source
Perceived Private Label Authenticity: A Two-Study Analysis
Tržište, 2021 Purpose – The purpose of this paper is to explore further the dimensions of perceived private label authenticity. The aims are threefold. Firstly, to examine how consumers associate the concept of authenticity with manufacturer brands and private labels,
Sandra Horvat +2 more
doaj +1 more source
Private labels in marketplaces
International Journal of Industrial Organization, 2021 This paper investigates the implications of vertical integration with private labels in the marketplace model opposed to the classic wholesale model. Differently from classic retailers, on a marketplace firms set end-consumer prices and the intermediary collects fees.
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Learning Privately with Labeled and Unlabeled Examples [PDF]
Algorithmica, 2014 A private learner is an algorithm that given a sample of labeled individual examples outputs a generalizing hypothesis while preserving the privacy of each individual. In 2008, Kasiviswanathan et al. (FOCS 2008) gave a generic construction of private learners, in which the sample complexity is (generally) higher than what is needed for non-private ...
Amos Beimel, Kobbi Nissim, Uri Stemmer
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