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These days, most consumers have realized that their purchasing behavior has a direct impact on the incidence of various environmental problems. Consumers adapt to new situations which threaten this by considering environmental issues when they are ...
Tri Widodo, Rina Sari Qurniawati
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A study on important factors influencing customers’ impulsive buying behavior: A case study of Shahrvand food chain [PDF]
Customer purchasing behavior plays an essential role on marketing planning in today’s competitive environment. Immediate purchasing behavior is one of the most important components of purchasing behavior.
Hamed Asgari +3 more
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The present study sought to describe the relationship of customer motives with counterfeit products and brand prominence and purchasing behavior in three groups/classes of consumers (patrician, parvenus and poseur) in the context of luxury brand fashion.
Pur Purwanto +3 more
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Multi-Purchase Behavior: Modeling and Optimization [PDF]
We study the problem of modeling purchase of multiple items and utilizing it to display optimized recommendations, which is a central problem for online e-commerce platforms. Rich personalized modeling of users and fast computation of optimal products to display given these models can lead to significantly higher revenues and simultaneously enhance the
Theja Tulabandhula +2 more
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Analisis Pengaruh Situasi, Produk, Individu pada Perilaku Membeli dan Mengkonsumsi Makanan Ringan
The study of consumer behavior is expected to receive more academic attention from scholars. The important aspects in consumer behavior are purchasing and consumption behavior by individuals. Purchasing and consumption behavior is influenced by situation,
Rita Rita, Son Wandrial, Regina Inderadi
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Social media advertising, motivation, price reduction, and consumer purchasing behavior: religious orientation as a moderator [PDF]
Consumer behavior has changed dramatically in recent years. The current research follows and expands theories of planned behavior and social identity to explain the relationships between social media advertising, motivation, price reduction, and consumer
عبدالباسط الخوالدة
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Central Jakarta has increasingly bad levels of air pollution, it is recorded that Jakarta is ranked third with the worst air in the world. Purchasing an electric vehicle is one way to minimize bad air.
Amelindha Vania, Ardiansyah Muhammad
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The Stochastic Modeling of Purchase Intentions and Behavior [PDF]
A common objective of social science and business research is the modeling of the relationship between demographic/psychographic characteristics of individuals and the likelihood of certain behaviors for these same individuals. Frequently, data on actual behavior are unavailable; rather, one has available only the self-reported intentions of the ...
Martin R. Young +2 more
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Factors Influencing Consumer Purchasing Decision Behavior: A Case Study of Starbucks [PDF]
By analyzing the influencing factors of consumer purchasing decision-making behavior, brand enterprises can gain a deeper understanding of consumers' purchasing needs, thereby better formulating and developing marketing strategies.
Zhang Chen
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This study aims to determine whether environmental awareness significantly impacts green product and green accommodation purchasing behavior, and whether green product purchasing behavior significantly influences green accommodation purchasing behavior ...
Aysen Ercan İştin, Ahmet Özben
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