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Predicting smartphone brand loyalty: Consumer value and consumer-brand identification perspectives
International Journal of Information Management, 2016Ching-Hsuan Yeh, Yi-Shun Wang
exaly
Consumer and Object Experience in the Internet of Things: An Assemblage Theory Approach
Journal of Consumer Research, 2018Thomas P Novak +2 more
exaly
Sustainable Consumption: Opportunities for Consumer Research and Public Policy
Journal of Public Policy and Marketing, 2011Andrea Prothero +2 more
exaly