La tesis aborda la contribución de los medios de comunicación a la construcción de la reputación corporativa de las organizaciones, definiendo la dimensión mediática de este concepto.
Elisa Marco Crespo
doaj
Television, Brands, and the Pandemic: How Spanish TV Channels Treated the Brands Most Valued for Their CSR During the COVID-19 Lockdown. [PDF]
Sanjuán Pérez A +3 more
europepmc +1 more source
DIMENSIONALIDAD DE LA RESPONSABILIDAD SOCIAL EMPRESARIAL PERCIBIDA Y SUS EFECTOS SOBRE LA IMAGEN Y LA REPUTACIÓN: UNA APROXIMACIÓN DESDE EL MODELO DE [PDF]
La literatura de marketing sugiere que las acciones y programas de responsabilidad social empresarial podrían mejorar la imagen y la reputación de las empresas ante los ojos de sus consumidores y ser una importante fuente de ventaja competitiva para las ...
ALEJANDRO ALVARADO HERRERA +1 more
core
[Reputational risks associated with nurses' presence on social media: proposed actions following the Vall d'Hebron case]. [PDF]
González-Luis H +3 more
europepmc +1 more source
[Quality of life of health personnel during the COVID-19 pandemic: exploratory reviewQualidade de vida do pessoal de saúde durante a pandemia de COVID-19: revisão exploratória]. [PDF]
Wauters M +4 more
europepmc +1 more source
The relationship between academics' strategic research agendas and their preferences for basic research, applied research, or experimental development. [PDF]
Santos JM, Horta H, Luna H.
europepmc +1 more source
[Civil society promoting government accountability for health equity in the Caribbean: The Healthy Caribbean CoalitionPromoção, pela sociedade civil, da responsabilização do governo pela equidade em saúde no Caribe: a Coalizão do Caribe Saudável]. [PDF]
Hassell TA, Hutton MT, Barnett DB.
europepmc +1 more source
[Comment on the article: "Main clinical factors associated with hypoglycemia in patients with type 2 diabetes"]. [PDF]
Mendoza-Abarca JE.
europepmc +1 more source
[The commensurability of public health indicators - and the unresolved question of the incommensurableComensurabilidade de indicadores em saúde pública e o problema em aberto do incomensurável]. [PDF]
Lozano R.
europepmc +1 more source

