Results 31 to 40 of about 41,653 (246)

The War in Ukraine and Its Impact on Global Agricultural Trade

open access: yesDie Bodenkultur
The Russian invasion of Ukraine represents an unforeseen and significant market disruption for global trade with wide-ranging effects on global trade, particularly on the economies of the major import countries of Ukrainian agricultural commodities.
Mykhailova Mariia   +4 more
doaj   +1 more source

The Role of Actual and Purported Origin in e‐Commerce Wine Pricing: Evidence From Italian and French Names on Labels

open access: yesAgribusiness, EarlyView.
ABSTRACT The origin of a product, if associated with good quality, can contribute to building a positive collective reputation, leading to a potential price premium. However, it is conceivable that a producer markets a product by evoking symbols, images, words, and values typical of places other than where it was designed or produced, creating a ...
Annalisa Caloffi   +2 more
wiley   +1 more source

School Reputation Management for Institutional Sustainability and Achievement of Excellent Predicate

open access: yesQalamuna
Reputation is considered a powerful weapon essential in maintaining and preserving an organization's existence. It is also seen as a guarantor for achieving growth amidst turbulence and intense competition among service providers, including in the ...
Waska Warta   +2 more
doaj   +1 more source

PR TOOLS TO MANAGE THE REPUTATION OF THE COMPANY ON THE INTERNET

open access: yesВестник Северо-Кавказского федерального университета, 2022
The process offorming a positive reputation of a company in the global network acquires particular relevance for business in modern conditions. Online reputation management allows a company to create a positive online image, build loyalty to the company,
I. Makhonina   +2 more
doaj  

Enhancing Sustainability Label Effectiveness Through Logo Design Modification: An Analysis of the EU Green Leaf Logo

open access: yesAgribusiness, EarlyView.
ABSTRACT Sustainability labels can help support consumers select more socially and environmentally friendly options, thereby enhancing returns for conscientious producers and promoting the transition to a more sustainable food system. However, consumer confusion regarding labels' meaning undermines their effectiveness.
Monika Hartmann   +4 more
wiley   +1 more source

Animal‐Based Brands Taking the Plant‐Based Opportunity: A Tasting Experiment Exploring Consumer Acceptance of Plant‐Based Brand Extensions

open access: yesAgribusiness, EarlyView.
ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani   +6 more
wiley   +1 more source

REPUTATION MANAGEMENT IN THE CONDITIONS OF DIGITALIZATION: STRATEGIES AND TOOLS FOR SMALL BUSINESSES IN THE ERA OF INFORMATION TECHNOLOGIES

open access: yesСоціальна економіка
Digitalization has significantly transformed the business environment, making reputation management a strategically important aspect of enterprise activity, especially small ones.
Svitlana Korobka
doaj   +1 more source

The role of artificial intelligence and public relations in reputation management: A structural equation modelling-based (SEM) study [PDF]

open access: yesInternational Journal of Data and Network Science
Reputation management is of more significant consideration for organizations across the globe. However, for relevant purposes, Public Relations accompanied by Artificial Intelligence further play a significant role.
Riadh Jeljeli   +5 more
doaj   +1 more source

The Geography of Success: A Spatial Analysis of Export Intensity in the Italian Wine Industry

open access: yesAgribusiness, EarlyView.
ABSTRACT This paper investigates the paradox of how Italy's fragmented, SME‐dominated wine industry achieves global export success. Moving beyond purely firm‐centric explanations, we test whether export intensity is spatially dependent, clustering geographically in regional ecosystems.
Nicolas Depetris Chauvin, Jonas Di Vita
wiley   +1 more source

Is Precision Agriculture Technology Adoption Persistently Overestimated?

open access: yesAgribusiness, EarlyView.
ABSTRACT Precision agriculture is sometimes assumed to diffuse steadily over time, and industry planning frequently extrapolates early adoption trends forward. This study evaluates the accuracy of such expectations by comparing agricultural input dealers' forecasts of future service offerings with the actual levels of offerings that dealerships ...
Trey Malone   +5 more
wiley   +1 more source

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