Results 141 to 150 of about 148,752 (225)
ABSTRACT Marketing scholars and practitioners are paying increasing attention to social media as a crucial tool for communicating firms' sustainable activities to consumers. This study examines how consumers perceive and engage with social media green marketing, and how their engagement influences their intentions to purchase green products and brands,
So‐Young Jung, Su‐Yol Lee
wiley +1 more source
Profiling Social Entrepreneurship Orientation Through Machine Learning Predictive Modeling
ABSTRACT This study examines the prediction of Social Entrepreneurship Orientation (SEO) in youth using machine learning techniques to generate a robust predictive model. Drawing on a large cross‐country survey of European youth, results indicate that cognitive–attitudinal indicators—such as concern for environmental goals, purpose‐driven motivation ...
Ángel Peiró‐Signes +2 more
wiley +1 more source
ABSTRACT This study investigates how proactive environmental strategy, operationalized through company environmental strategy (CES) and green marketing strategy (GMS), shapes green brand competitiveness (GBC) and new green product success (NGPS) via green brand positioning (GBP).
Haozhe Ma, Arnaldo Coelho, Célia Santos
wiley +1 more source
ABSTRACT Construction megaprojects, large‐scale, complex, and capital‐intensive, are particularly prone to inefficiencies, cost overruns, delays, and environmental degradation due to fragmented workflows, stakeholder misalignment, and resource intensity.
Abdelazim Ibrahim +5 more
wiley +1 more source
Global change is altering forests worldwide, with multiple consequences for ecosystem functioning. Temporal changes in climate, and extreme, compounded weather events like hotter droughts are affecting the demography, composition and function of forests, leading to a highly uncertain future.
Xavier Serra‐Maluquer +3 more
wiley +1 more source
Climate change, through rising temperatures, greater variability, and more frequent extremes, is reshaping insect phenology and thermal niches, with profound effects for pest outbreaks. Predicting these impacts requires a clear understanding of species and communities' responses across geographic gradients.
Ruining Li +5 more
wiley +1 more source
Abstract In human health risk assessment of chemicals and pharmaceuticals, identification of genotoxicity hazard usually starts with a standard battery of in vitro genotoxicity tests, which is needed to cover all genotoxicity endpoints. The individual tests included in the battery are not designed to pick up all endpoints.
Mirjam Luijten +15 more
wiley +1 more source
Abstract Despite advancements in epilepsy care, a substantial diagnostic gap persists, particularly in resource‐limited settings. This narrative review explores the potential of video‐based diagnostics augmented by artificial intelligence (AI) to address this gap by enabling earlier and more accessible seizure detection and classification.
Gadi Miron +7 more
wiley +1 more source
ABSTRACT This study develops a comprehensive framework for assessing time and state‐dependent aftershock damage accumulation under an M9.0 megathrust interface earthquake in the Cascadia Subduction Zone (CSZ). The framework integrates aftershock probabilistic seismic hazard analysis (APSHA) and state‐dependent fragility analysis (SDFA) within a ...
Hongzhou Zhang, Yazhou Xie
wiley +1 more source
Cuttings transport simulation workflow. ABSTRACT Efficient cuttings transport is essential for wellbore stability and minimizing non‐productive time in deviated and horizontal wells. This study applies global sensitivity analysis (GSA) to evaluate the influence of 14 drilling parameters on cuttings transport using WellPlanTM hydraulic simulations ...
Esraa A. Refaie +3 more
wiley +1 more source

