MARKET MÜŞTERİLERİNİN MEMNUNİYET ARAŞTIRMASI: ERZURUM İÇİN BİR UYGULAMA
Sosyal Ekonomik Araştırmalar Dergisi, 2007 Market müşterilerinin demografik özellikleri (cinsiyet, yaş, medeni durum, eğitim düzeyi) ve gelir düzeyleri ile market ve ürüne ilişkin bazı özellikler dikkate alınarak Erzurum’daki market müşterilerinin memnuniyetinin incelenmesi bu çalışmanın temel ...
Hüseyin Özer, Erkan Oktay, Fuat Lebe
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