Results 231 to 240 of about 38,477 (245)
Some of the next articles are maybe not open access.
Product attributes and brand equity in the mobile domain: The mediating role of customer experience
International Journal of Information Management, 2012Thompson Sh Teo
exaly
An Examination of Selected Marketing Mix Elements and Brand Equity
Journal of the Academy of Marketing Science, 2000Boonghee Yoo, Naveen Donthu, Sungho Lee
exaly

