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The Multiperspectival Rhetorical Situation as a Method for Rhetorical Analysis and Communication Development [PDF]
By applying a multiperspectival approach of the rhetorical situation to a critical analysis of the CDC Vital Signs report "Alcohol and Pregnancy," I seek to demonstrate how the process of developing communication materials can benefit from including a preliminary rhetorical analysis that 1) uses the basic principles of the theory of rhetorical ...
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Rhetorical analysis of corporate histories
Academy of Management Proceedings, 2016The recent interest in the relationship between history and organizations has fueled the emergence of a general inquiry on how to develop research on history in the field organization studies.
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Rhetorical analysis of nonpublic discourse
Communication Quarterly, 1979This essay makes an argument for a functional, rather than contextual, definition of Rhetoric. It is explained that an addressed audience rather than a public setting is what makes the concept of “rhetorical quality” meaningful. The defining characteristics of rhetorical quality are goal‐orientation and strategy.
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Eurhythmatic analysis: A rhetoric of adaptation
Journal of Adaptation in Film & Performance, 2013Abstract This article proposes that many of the persistent and nagging problems that plague adaptation studies can be solved by consideration of the ancient and modern invocations of the rhetorical term Eurhythmia. Adaptation studies – or the analysis of the ways texts are changed as they are transplanted from mode to mode – constantly ...
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Rhetorical Devices in Sociological Analysis
The Sociological Quarterly, 1964(1964). Rhetorical Devices in Sociological Analysis. The Sociological Quarterly: Vol. 5, No. 2, pp. 101-112.
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William Osler's historiography: a rhetorical analysis
Canadian Bulletin of Medical History, 1986William Osler the historian is viewed principally as an early collector of medical and scientific books and as an advocate of a method of teaching the history of medicine, namely, that it be taught on wards and in clinics rather than in formal courses.
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Rhetorical Validity: An Analysis of Three Perspectives on the Justification of Rhetorical Argument
Argumentation and Advocacy, 1977Arguments function to justify rather than to verify their claims. This essay reviews attributes common to rhetorical argument, proposes a definition of rhetorical validity as “pragmatic justificati...
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Rhetorical unit analysis and Bakhtin’s chronotype
Functions of Language, 2010Bakhtin introduced the concept of chronotope (chronos = time; topos = space) to facilitate his exploration of the ways in which space-time intersections occur in literary texts. However, he also suggests that chronotopes characterise non-literary texts — indeed, that “every entry into the sphere of meaning is accomplished only through the gates of the ...
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The role of ethnography in rhetorical analysis: The new rhetorical turn
Empedocles: European Journal for the Philosophy of Communication, 2011Richard Wilkins, Karen Wolf
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