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Self-quantification and the datapreneurial consumer identity

Consumption Markets and Culture, 2020
John W Schouten
exaly  

Quantifying Self-Quantification

Charlotte Findeis   +6 more
openaire   +1 more source

The self-quantification via branded applications : A windfall for brands-consumers relationships ?

The aim of this research is to examine the contribution of the self-quantification (SQ) to the sustainability of customer relationships in the context of branded mobile applications. To do so, the integrative models of Palmatier et al. (2006) as well as the reciprocity and attribution theories were mobilized to explain the effect of SQ’s relationship ...
Agrebi, Meriem, Agrebi, Sinda
openaire   +1 more source

Laser-induced plasma characterization through self-absorption quantification

Journal of Quantitative Spectroscopy and Radiative Transfer, 2018
Lei Zhang, Weiguang, Lei Dong
exaly  

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