Results 51 to 60 of about 1,503,874 (308)

Tourism Marketing: A Service Marketing perspective [PDF]

open access: yes
Tourism is a service sector which earns a substantial foreign exchange to developing countries. In India, Kerala is one of the important destination for the international tourists with its unique nature beauty with backwaters, mountains and beaches.
Kannan, Srinivasan
core   +1 more source

A Tri‐Culture Heart‐on‐a‐Chip Platform With iPSC‐Derived Cardiac Cells for Predictive Cardiotoxicity Testing

open access: yesAdvanced Healthcare Materials, EarlyView.
This study presents the first entirely isogenic heart‐on‐chip, unifying cardiomyocytes, fibroblasts, and endothelial cells from a single iPSC source. The platform reveals a critical biological insight: the endothelium actively shields cardiac tissue from drug‐induced toxicity, challenging the predictive accuracy of conventional, avascular models for ...
Karine Tadevosyan   +12 more
wiley   +1 more source

The interface between transactional and relational orientation in small service firm's marketing behaviour [PDF]

open access: yes, 2003
This paper presents and discusses findings of a cross-country study of small service firm marketing behavior. These findings demonstrate that small service firms are flexible in the marketing approaches that they adopt.
Hultman, C., Shaw, E.
core  

Plant‐Produced Viral Nanoparticles Decorated with Nanobodies Against HER2 Improve Retention and Recruitment of Immune Cells in Solid Tumors

open access: yesAdvanced Healthcare Materials, EarlyView.
Potato virus X is a filamentous RNA plant virus that can be engineered into a molecular tool for cancer therapy. We produced genetically‐encoded virus‐derived nanoparticles decorated with nanobodies targeting cancer cell receptors, epidermal growth factor receptor (EGFR) and human epidermal growth factor 2 (HER2).
Enrique Lozano‐Sanchez   +4 more
wiley   +1 more source

Integrated Visible Light and Oxidant Protection Through Multifunctional Sunscreens

open access: yesAdvanced Healthcare Materials, EarlyView.
High‐energy visible radiation (HEVR), although less energetic than UV light, penetrates deeper into the skin and contributes to photoaging, pigmentation disorders, and oxidative stress. The development of new HEVR‐targeted filters, therefore, represents not only a scientific challenge but also a pressing public health and cosmetic industry need.
Beatriz Peñín   +3 more
wiley   +1 more source

A Smart Metrology Laboratory Environmental Monitoring and Recognition Method Based on Digital Twin and Improved Transformer

open access: yesThe Journal of Engineering
Aiming at the problems of poor reliability and low visualization in the monitoring of power metrology laboratories, a smart power metrology laboratory environmental monitoring and recognition method based on digital twins and improved Transformer is ...
Zuo Wang   +3 more
doaj   +1 more source

MOBILE MARKETING FUTURE TRENDS [PDF]

open access: yes
The present article proposes an introspection into the field of a new marketing specialization – mobile marketing. The concept mainly refers to all marketing activities related to the new communication channel – Short Message Service, Multimedia ...
CĂTOIU, Iacob   +2 more
core  

From field to plate: Farmer-to-consumer direct marketing for organic and regional products [PDF]

open access: yes, 2007
The importance of direct marketing for high quality farm products has increased in the last few years. This paper analyses the impact of customer satisfaction and its driving forces for farmer-to-consumer direct marketing and is based on a customer ...
Mellin, Matthias   +2 more
core  

Multifunctional Bio‐Based Packaging for Perishable Foods: Structural Design, Scalable Fabrication, and Versatile Applications

open access: yesAdvanced Materials, EarlyView.
An overview of design principles and scalable fabrication strategies for multifunctional bio‐based packaging. Radiative cooling films, modified‐atmosphere films/membranes, active antimicrobial/antioxidant platforms, intelligent optical/electrochemical labels, and superhydrophobic surfaces are co‐engineered from material chemistry to mesoscale structure
Lei Zhang   +6 more
wiley   +1 more source

Service Marketing [PDF]

open access: yes, 2001
[Excerpt] Recognizing the need to improve the understanding of the services industry, this chapter provides an overview of services marketing concepts.
Verma, Rohit
core  

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