Results 1 to 10 of about 92,958 (339)
Frontiers in Public Health, 2023 Increasing health care costs and high economic burden exemplify the impact of chronic diseases on public health. Multifaceted approaches to treating chronic diseases include pharmaceutical drugs, digital therapeutics, and lifestyle medicine.
Jade L. Huntsman +2 more
doaj +2 more sources
BMC Health Services Research, 2023 Background In Vietnam and many developing countries, private healthcare is increasingly being leveraged by governments to complement public services and increase health service access and utilisation. Extensive understanding of patterns of utilisation of
M. P. Nguyen +3 more
semanticscholar +2 more sources
Curationis, 2006 Existing literature on the marketing of primary healthcare services was reviewed to determine the role of registered nurses in this regard. The systematic review included “— five searches and ensured wide coverage of the results of available primary ...
M Rail, SM Meyer
doaj +2 more sources
Impact of culture on marketing of health services – Elekta in Brazil
, 2015 We examine how culture influences the international marketing of health services. This is done by analyzing how culture affects trust, networks and standardization/adaptation and how trust develops and operates in relation to culture, networks and ...
Maria Fregidou-Malama, A. Hyder
semanticscholar +2 more sources
The impact of health care consumer education on marketing strategies of health services organization
Procedia, Social and Behavioral Sciences, 2011 Health care consumer behavior is increasingly influenced more an more by education, regarded, in first way like part of the cultural environment and in second way, like as a result of the permanent approach consumer information and learning.
V. Radulescu, I. Cetină
exaly +2 more sources
The Effects of Cultural Values on Word-of-Mouth Marketing in Health Services
Archives of Health Science and ResearchObjective: This study aims to measure the relationship between consumers’ cultural values and word-of-mouth marketing behavior. As a sub-objective of the research, it also measures whether cultural values and word-of-mouth marketing dimensions differ ...
Ceren KÖKSAL, Eda YILMAZ ALARÇİN
doaj +2 more sources
Perceptions among Croatian surgeons of services marketing application to health care organizations
Tržište, 2009 This paper deals with the reflections on the problems involved in the marketing of health care services. There are a number of particularities and limitations requiring a creative approach to the application of marketing to health care organizations. The
Đurđana Ozretić Došen, Vide Bilić
doaj +1 more source
Marketing mental health services: a mixed-methods analysis of racially and ethnically diverse college students’ engagement with and perspectives on U.S. university mental health clinics’ websites [PDF]
BMC Health Services ResearchBackground The United States (U.S.) faces a significant mental health crisis, with around 52.9 million adults experiencing mental health disorders, with young adults (18–25 years old), such as college students, having the highest prevalence and lowest ...
Yesenia Aguilar Silvan +4 more
doaj +2 more sources
Community Pharmacy Marketing: Strategies for Success [PDF]
INNOVATIONS in Pharmacy, 2011 Purpose: As community pharmacies are implementing increasingly more clinical services they are faced with a new challenge of marketing these services.
Jennifer L. Rodis, Pharm.D., B.C.P.S. +3 more
doaj +3 more sources
Recommendations for improving the hospital's marketing policy [PDF]
Health Economics and Management Review, 2020 This article summarizes the arguments and counterarguments within the scientific discussion on improving the marketing policy of the clinic. The purpose of the study is to improve the marketing policy of the clinic.
Yuriy Yula +2 more
doaj +1 more source