Results 31 to 40 of about 92,958 (339)
International Conference on Future Networks and Distributed Systems, 2022 People are getting smarter and more selective to use quality healthcare services concerning with sustainability of their mental and physical health. Understanding the behavioral patterns of those smart customers requires careful consideration of digital ...
M. Kurolov
semanticscholar +1 more source
Evaluation of a Consumer-Generated Marketing Plan for Medication Therapy Management Services [PDF]
INNOVATIONS in Pharmacy, 2012 The purpose of this project was to utilize a consumer-directed, care model redesign methodology to develop and evaluate a marketing plan for medication therapy management services (MTMS) provided in community pharmacies.
Brian J. Isetts +5 more
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East Asian Journal of Multidisciplinary Research, 2023 Modern marketing must integrate digital technology to enhance efficiency and effectiveness in communicating value to consumers. This research aims to uncover the impact of digital marketing strategies on the number of patients visiting dental clinics ...
Buyung Nazeli +2 more
semanticscholar +1 more source
Digital marketing in dentistry and ethical implications
Brazilian Dental Science, 2018 With the increase of competition in the market of dental services, it is necessary to use marketing tools that emphasize the dental surgeon and dental clinics.
Ana de Lourdes Sá de Lira +1 more
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Marketing Mix in Healthcare Services [PDF]
Ovidius University Annals: Economic Sciences Series, 2021 In a highly competitive environment, considering the characteristics of nowadays society and the large number of businesses in the field of medical services, competitive advantages and marketing tools are essential for differentiation.
Stefan Catana, Sorin-George Toma
doaj
Digital Transformation in Health Care and Its Marketing Dimension
Marketing of Scientific and Research Organizations, 2023 Purpose To present issues treating digital transformation in the health sector and highlight the marketing dimension of this process. Design/Methodology The article is a literature review of digital transformation, healthcare, management, marketing and ...
Iwona Czerska
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BMC Health Services Research, 2023 Background Governments, funders and hospital managers around the world are looking for ways to address the continual growth in expenditure by reducing the level of waste in the healthcare delivery system and improving the value of care provided to ...
Jane Evans +2 more
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Medical Services - A Significant Component of the Economic Activity [PDF]
Ovidius University Annals: Economic Sciences Series, 2017 Medical services and their quality represent an important aspect for each individual, for the whole society, and the health of the population is a motor of the economy in the productive sphere.
Mihalache Patricia, Rotariu Ilie
doaj
Aktualʹnì Problemi Rozvitku Ekonomìki Regìonu, 2017 The state of health of the population is one of the most important indicators of the well-being of the nation. Important directions of health care reform are optimization of management, rational distribution of limited financial resources, efficient use ...
Nataliia Hrechanyk, Tetiana Sarabyn
doaj +1 more source
Social Marketing of Mental Health Treatment: California's Mental Illness Stigma Reduction Campaign.
American Journal of Public Health, 2019 Objectives. To understand the processes involved in effective social marketing of mental health treatment. Methods. California adults experiencing symptoms of probable mental illness were surveyed in 2014 and 2016 during a major stigma reduction campaign
R. Collins +5 more
semanticscholar +1 more source