Results 11 to 20 of about 169,390,238 (240)
EFFECT OF SOCIAL MARKETING CAMPAIGN ON UTILIZATION OF PRIMARY HEALTH CARE CURATIVE SERVICES IN URBAN SECTOR OF SHARKIA GOVERNORATE [PDF]
Zagazig University Medical Journal, 2017 Background: Primary Health Care (PHC) services underutilization was the main finding all over Egypt including Sharkia Governorate and social marketing campaign was a successful method to promote the use of such services.
Maha Ghobashi +3 more
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STRATEGI OPTIMALISASI DIGITAL MARKETING BAGI KLINIK MAWAR SIMO SUNGELEBAK LAMONGAN
Journal of Management and Accounting, 2023 A Digital media is a marketing communication that has been implemented in several companies that produce goods and also health services, including clinics. This research aims to explain how to market the clinic by utilizing digital media. The research
Amalia Alfi Karromallahu Darojat
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Market Engineering for Electronic Health Services [PDF]
2012 45th Hawaii International Conference on System Sciences, 2012 Various studies have proven the positive impact of e-health solutions on treatment success and health care spending. Utilization of e-health is therefore urgently recommended by German health authorities. However, the diffusion of such technologies is currently very low, despite the availability of the underlying technology.
Sebastian Dünnebeil +3 more
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Exploring Customer Journeys in the Context of Dentistry: A Case Study
Dentistry Journal, 2023 This case study aims to explore how customer journey concepts can apply to a hypothetical scenario, centring on a patient (customer persona) within the dentistry arena, and with a particular focus on special care dentistry.
Bhaven Modha
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Determining factors in choosing a plastic surgeon [PDF]
Revista Brasileira de Cirurgia Plástica, 2018 Introduction: This study aims to understand the factors that determine the choice of a plastic surgeon from the patient's perspective. This is a pilot project, which should be broadened and deepened by other studies.
Luiz Roberto Reis Araujo +4 more
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Digital marketing in dentistry and ethical implications
Brazilian Dental Science, 2018 With the increase of competition in the market of dental services, it is necessary to use marketing tools that emphasize the dental surgeon and dental clinics.
Ana de Lourdes Sá de Lira +1 more
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Patient Experience Journal, 2023 The objective of this study was to use a Balanced Centricity (BC) approach to describe how personal values related to experienced quality of care are defined for residents, family and nursing staff in nursing homes.
Sil Aarts +4 more
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Evaluation of a Consumer-Generated Marketing Plan for Medication Therapy Management Services [PDF]
INNOVATIONS in Pharmacy, 2012 The purpose of this project was to utilize a consumer-directed, care model redesign methodology to develop and evaluate a marketing plan for medication therapy management services (MTMS) provided in community pharmacies.
Brian J. Isetts +5 more
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Institutionalization of Marketing in Hospitals in the Czech Republic [PDF]
Journal of Competitiveness, 2013 This paper deals with the specifics of marketing management in hospitals and the role of marketing in hospitals in the Czech Republic. Its goal is to present marketing as a tool enabling hospitals to compete in an open market.
Stankova Pavla
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Medical Services - A Significant Component of the Economic Activity [PDF]
Ovidius University Annals: Economic Sciences Series, 2017 Medical services and their quality represent an important aspect for each individual, for the whole society, and the health of the population is a motor of the economy in the productive sphere.
Mihalache Patricia, Rotariu Ilie
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